Differentiation, Examples, Facebook and Resources

B2B Marketers, Analyze This: How Do Prospects Score YOU on Their Experience?

ViewPoint

MARCH 22, 2011

You'll probably tell your friends, post on Facebook or Twitter and in general try to get even like Dave Carroll in United Breaks Guitars. OK, this a consumer example. Well, let me share another example—and this one is not hypothetical. Additional Resources: Is Sales 2.0 What do you do when you leave that bank?

Lead Scoring

Lead Scoring Lead Ranking Work Management Marketing Management

PowerViews with Paul Gillin: Social Media – Pick Your Spots & Focus

ViewPoint

MAY 2, 2012

Paul believes the “big four” social media sites—Facebook, Twitter, LinkedIn and YouTube—will continue to cement their positions at the top of the social media world as they continue to grow at the expense of smaller operations. Strategically, what are you trying to accomplish by being on Facebook?’—they

Social Media

Social Media BtoB Media Inbound Marketing

B2B Marketing Zone

ViewPoint

B2B Marketers, Analyze This: How Do Prospects Score YOU on Their Experience?

PowerViews with Paul Gillin: Social Media – Pick Your Spots & Focus

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