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| | MODERN B2B MARKETING
NOVEMBER 10, 2015 [Differentiation, Event Marketing] Why Marketers Are the New Wingmen
Author: Michael Powers Chances are if you’re in events marketing at a B2B company, your schedule is full of trade shows. As someone who’s traveled around the world to hundreds of events, I’ve learned some very important tricks of the trade (pun intended): always give away good swag, plan ahead like it’s your wedding, and, most importantly, bring your A-team. Know your pitch.
| | WEBBIQUITY
JULY 26, 2010 [Differentiation, Event Marketing] 19 New Featured Sources on the B2B Marketing Zone
The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR.
NOVEMBER 10, 2015 | MODERN B2B MARKETING
[Differentiation, Event Marketing] Why Marketers Are the New Wingmen
JULY 26, 2010 | WEBBIQUITY
[Differentiation, Event Marketing] 19 New Featured Sources on the B2B Marketing Zone