5 Reasons Your Sales Reps Aren’t Getting Enough Qualified Leads
The Point
MARCH 29, 2017
A one-size-fits-all nurture strategy, without any attempt to personalize or segment copy or content based on persona, industry, or other key differentiators, means that any email communication will be ignored by a significant percentage of your nurture database. No segmentation. In B2B email, relevancy is absolutely crucial.
50 
Let's personalize your content