Webbiquity

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Five Benefits of Blogging for Business

Webbiquity

Even more importantly, if your product or service is difficult to differentiate, a blog gives you a way to create differentiation via your knowledge. Expertise is a powerful differentiator; in commoditized markets, it may even be your only effective one. Become a resource. Share this on Bebo. Share this on del.icio.us.

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

Content aggregation offers PR firms a way to build relationships with bloggers, increase exposure for their clients through more social media coverage, increase billings by providing clients with a differentiated offering, and serve the market by collecting relevant, independent third-party content on one site. Share this on Bebo.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

The key role of sales is to provide that last 5% needed to reach a buying decision: the company’s differentiating value , or what pain the prospect will experience if they don’t buy the right product or service. Customers are those who’ve advanced from email service providers (ESPs). Share this on del.icio.us. Tweet This!

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). James Wood ( @earnestagency ) + others. Vital statistics for every B2B marketer , March 16, 2010. Rob Leavitt ( @robleavitt ).

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

Now that social networks have global reach, account for a significant percentage of time spent online, and are increasingly being adopted as core marketing channels, Danny Flamberg says the next steps are about differentiation, quality, and accurately valuing brand advocates. Is social media making you anti-social? by iMedia Connection.

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30 Awesome Blogging Guides, Tips and Resources

Webbiquity

How can you differentiate yourself from others who are blogging in your niche?”). How to Differentiate Your Content by Geoff Livingston’s Blog. What’s your angle? What’s your view? Guest Blogging: Seven Tips for Success by Spin Sucks. Create an editorial plan. And measure results to support continual improvement.

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