B2B Marketers – Why You Need to SAVE Your Marketing
B2B Marketing Traction
APRIL 24, 2013
Value-based pricing has been used for years because B2B marketers realize that their ability to differentiate from the competition drives pricing. Then, as the market matures, you need to differentiate and perhaps choose a niche on which to focus. Market the Value of Your Solution. Educate Prospects about Your Solution.
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