Remove differences work

B2B Memes

article thumbnail

Digital Drudgery and Second-Stage Shovelware

B2B Memes

The medium is a different one, and allows different forms of journalism.&#. The problem for many journalists and publishers is that they don’t see the full extent of this difference. Second, they are taking an exciting new medium for journalists and making it look like drudgery and grunt work. Websites never go to press.

article thumbnail

3 Traits of Editorial Success

B2B Memes

In his review, Gladwell quotes Steve Jobs on the genesis of the Apple slogan, Think different : “We discussed whether it was correct before we ran it. It’s not think the same , it’s think different. Think a little different, think a lot different, think different. ” Jobs, of course, was right. .”

Rules 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Aggregation Is Not Distasteful

B2B Memes

Curious why Web is different.”. But in this respect, few would argue that the Web is any different. That is a powerful difference. It’s honest work that benefits readers and writers alike. It takes a little while to unwind the argument of this Tweet, even more gnomic than usual for this ultraconcise medium.

article thumbnail

E-Books: The Next Front for Journalists in Transition

B2B Memes

The next front is something quite different: e-books. First, he counseled patience: “we all learn and grow at different rates and in different ways.” The next new-media challenge for journalists, I suspect, will be a diametrically different area, covered by Carla King on MediaShift last Friday: E-books and self-publishing.

Twitter 100
article thumbnail

Social Media and Ethics: An Interview with B2B Editor Maureen Alley

B2B Memes

If so, how is your use of it different from your personal accounts ? Facebook is a different animal from Twitter so I keep that in mind when posting anything to this page. They strive to stand where the influencers are so they are recognized for their work, develop a reputation, and get word-of-mouth marketing.

Ethics 100
article thumbnail

The Great Ghost-Blogging Debate

B2B Memes

It may be true that it’s pointless to fight this trend, but the debate, to my mind, should be over whether it really works. As Schaeffer notes, that’s not so different from the way many CEOs produce their speeches, annual-report letters, and autobiographies. A lot depends, of course, on the extent and nature of the ghost writing.

Ethics 100
article thumbnail

The Best Formats Are Invisible

B2B Memes

Today I see things a bit differently. The point of new media is immediacy, direct connection, and that works best when the format recedes into the background of your attention and becomes virtually invisible. MUD day 18: It’s a new dawn and I’ve awakened with my usual optimism and generosity of spirit restored.