Vidyard

FEBRUARY 20, 2015

If you’re looking to show more than just your service offering in your next video, check out these tips before stepping behind the camera and learn how to showcase your company’s unique and authentic personality. People might care about your brand, but they’ll connect with a person much more deeply. Happy filming!

Personalization 50

Personalization Video Marketing Effectiveness Fulfillment 50

Vidyard

SEPTEMBER 1, 2016

Personalization is a hot topic in the worlds of marketing and sales. How do we personalize the content journey? How do we help our sales team personalize their outreach to better connect with prospects as individuals? and how do we create personalized videos? Got your attention? Got you to engage further in the content?

Examples 56

Examples Video Marketing Personalization Curation 56

Vidyard

OCTOBER 7, 2015

In answer to this, and to provide marketers with the best, innovative ways to drive and strengthen their results, we are proud to announce Personalized Video from Vidyard, an exciting new way to entice, engage, and convert audiences by connecting with each person on an individual level and bringing the viewer right into your story.

Video Marketing 50

Video Marketing Personalization Top of Funnel Enterprise Management 50

Vidyard

OCTOBER 7, 2015

In answer to this, and to provide marketers with the best, innovative ways to drive and strengthen their results, we are proud to announce Personalized Video from Vidyard, an exciting new way to entice, engage, and convert audiences by connecting with each person on an individual level and bringing the viewer right into your story.

Video Marketing 50

Video Marketing Personalization Top of Funnel Enterprise Management 50

Vidyard

MARCH 15, 2016

So why is video any different? When everyone is doing the same thing, when your email inbox is flooded with emails with catchy subject lines, it’s the small things that make a difference. 7 Ways to Create Hyper-Personalized Marketing Experiences with Video. Some people thought it was creepy, but a lot of people saw it as useful.

Personalization 50

Personalization Work Management Paid Search Agency Marketing Management 50

Vidyard

OCTOBER 24, 2017

Sales teams at HubSpot, Terminus, League, PostBeyond and others rely on Vidyard to cut through the noise, book more meetings and accelerate deals with personalized video. Recently, they empowered a select group of sales reps with personal video messaging , powered by Vidyard, and saw an increase in sales opportunities of more than 4x.

Sales Management 71

Sales Management B2B Sales Account Based Marketing Top of Funnel 71

Vidyard

FEBRUARY 25, 2016

In this episode , we discuss where the need for personalized video content arises, why it is important for marketers, whether marketers are underutilizing video for lead generation, MarketingSherpa Summit, and more! Personalized video allows you to engage your audience on a one-to-one level, but at mass scale. Get the Guide.

Video Marketing 50

Video Marketing Personalization Click Rate Marketing Automation Services 50

Vidyard

FEBRUARY 23, 2016

Inboxes are becoming more cluttered with the average person interacting with 121 emails each day. It’s called personalized video and it’s proving to make a big impact, increasing email conversion by 500% or more! The Guide to More Pipeline with Personalized Video. Marketers live in challenging times. Get the Guide.

Video Marketing 50

Video Marketing Personalization Conversion Click Rate 50

Vidyard

FEBRUARY 6, 2014

To celebrate the 10th anniversary of the social network, Facebook has made personalized videos based on your profile. Personalized video is the holy grail of video marketing – it catches your attention, and it keeps you engaged because it’s not speaking at you – it’s speaking about you. Don’t believe me?

Video Marketing 54

Video Marketing Personalization Narrowcasting Ideal Customer Profiles 54

Vidyard

OCTOBER 24, 2017

By incorporating personalized videos into their outbound communications, top-performing B2B sales teams are increasing their connect rates by more than 300% and progressing sales deals faster than ever. Video helps reps create that genuine, personal trust that’s necessary for a financial transaction to play out.”

Sales Management 50

Sales Management B2B Sales Top of Funnel Account Based Marketing 50

Vidyard

OCTOBER 24, 2017

By incorporating personalized videos into their outbound communications, top-performing B2B sales teams are increasing their connect rates by more than 300% and progressing sales deals faster than ever. Video helps reps create that genuine, personal trust that’s necessary for a financial transaction to play out.”

Sales Management 50

Sales Management B2B Sales Top of Funnel Account Based Marketing 50

Vidyard

OCTOBER 7, 2015

Personalized video brings the viewer into the story to boost engagement and conversion. Adding one-to-one personalization to the experience empowers marketers and sales reps to stand out by speaking to customers as individuals and truly personalizing their message. San Francisco, Calif.

Video Marketing 50

Video Marketing Personalization Marketing Automation Services Click Rate 50

Vidyard

OCTOBER 7, 2015

Personalized video brings the viewer into the story to boost engagement and conversion Vidyard, the video marketing and analytics leader, today announced the acquisition of Switch Merge and the launch of its Personalized Video offering to help sales and marketing teams cut through the noise and engage audiences one-to-one with the power of video.

Video Marketing 50

Video Marketing Personalization Marketing Automation Services Click Rate 50

Vidyard

OCTOBER 7, 2015

Personalized video brings the viewer into the story to boost engagement and conversion Vidyard, the video marketing and analytics leader, today announced the acquisition of Switch Merge and the launch of its Personalized Video offering to help sales and marketing teams cut through the noise and engage audiences one-to-one with the power of video.

Video Marketing 50

Video Marketing Personalization Marketing Automation Services Click Rate 50

Vidyard

FEBRUARY 22, 2016

Personalization helps Act-On, Cetera Financial Group, Lenovo and Tradeshift get – and keep – audience attention in crowded email inboxes . By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent. Personalized video compels action.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Vidyard

FEBRUARY 22, 2016

By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent Cetera Financial Group saw a 600-percent increase in email click-through rates Lenovo boosted click-through rates by 4.5 Personalized video compels action.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Vidyard

FEBRUARY 22, 2016

By using personalized videos within email and content marketing campaigns: Act-On increased video engagement by 182 percent and time-on-page by 62 percent Cetera Financial Group saw a 600-percent increase in email click-through rates Lenovo boosted click-through rates by 4.5 Personalized video compels action.

Video Marketing 50

Video Marketing Personalization Conversion Marketing Automation Services 50

Vidyard

SEPTEMBER 20, 2016

Influitive, Marketo, Reltio and the University of Waterloo use personalization to stand out, connect with audiences and get big results. In this age of jam-packed inboxes, a simple video featuring the recipient’s name can make all the difference. Example of video personalized for recipient named Katie Watson. open rate, 0.7%

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

SEPTEMBER 20, 2016

In this age of jam-packed inboxes, a simple video featuring the recipient’s name can make all the difference. Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. The personalized video campaign crushed those numbers with a 29% open rate, a 5.5% open rate, 0.7%

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

MARCH 9, 2017

Today we’re excited to announce that, in partnership with SalesLoft, the platform for modern day sales engagement, we’re launching a new integration that will help sales teams supercharge sales emails with personalized, custom videos boosting response rates by 8x! That’s why selling in 2017 requires a different approach. structured.

Video Marketing 51

Video Marketing Personalization Terms and Conditions Response Rate 51

Vidyard

SEPTEMBER 20, 2016

In this age of jam-packed inboxes, a simple video featuring the recipient’s name can make all the difference. Personalized video drove awareness of Marketo’s 2016 Marketing Nation® Summit and increased event registrations. The personalized video campaign crushed those numbers with a 29% open rate, a 5.5%

Open Rate 50

Open Rate Video Marketing Personalization Co-Registration 50

Vidyard

JULY 18, 2017

And in the wake of its rise to stardom in our personal lives comes a fascinating shift in how video is impacting the way we communicate as businesses and professionals. Simply put, video is the next best thing to being there in person. 50 Ways to Use Personal Video Messages for Business. Employee Collaboration.

Video Marketing 52

Video Marketing Personalization FAQ Business 52

Vidyard

MARCH 31, 2020

Simply put, video is the next best thing to being there in person. Thanks to advancements in key technologies, we’re seeing the rise of interactive and personalized video , social video, public and private live streams, secure internal video sharing , and real-time video conferencing. . In many ways, it’s the best of both worlds.

Video Marketing 28

Video Marketing Personalization B2B Paid Search Agency 28

Vidyard

OCTOBER 28, 2022

Trends for Different Types of Business Videos 2.1.1 Trends for Different Types of Business Videos 2.1.1 Average Engagement for Different Lengths of Video 4. Companies Making Use of Different Levels of Video Analytics 5. What Makes You Different?” Not the Right Person” Sales Objections 6.1 “I’m Just “No” 2.2

Ideal Customer Profiles 125

Ideal Customer Profiles Cold Calling Advertising Benchmark Budget Programs 125

Vidyard

NOVEMBER 19, 2020

They responded by sending more and more personal video. If you want to go even further, you can make general announcement videos feel personal with video personalization. See how the University of Waterloo uses personalization it in the recruitment video below. Record and send a personal video directly to a candidate.

Acquisitions 137

Acquisitions Video Marketing Work Management Click Rate 137

Vidyard

JULY 24, 2020

An interview with a compelling person is nearly always an entertaining thing to watch (it is, after all, the premise that many a late night or daytime talk show is built on). While most standard interview videos are filmed in-person, remote interview videos are content that’s composed primarily of clips filmed over a webcam or video call.

Budget Programs 142

Budget Programs Enterprise Management Skype Work Management 142

Vidyard

JULY 29, 2022

Trends for Different Types of Business Videos 2.1.1 Average Engagement for Different Lengths of Video 4. Companies Making Use of Different Levels of Video Analytics 5. Personalize Your Sales Email Subject Lines 1.3 Make sure it’s personalized and resonates with the persona. Video Benchmarks for Content 2.1

Practices 96

Practices Examples Best Practices Outreach 96

Vidyard

JUNE 8, 2020

While we like to be creative with all of our content, this is the one where we really get to have some fun and test the limits of personalization. In our case, it looks an awful lot like cheeky pop culture references with a personal touch. Get Your Own Personalized Video Campaign. It’s a simple yet effective framework.

Advertising Agencies 117

Advertising Agencies Video Marketing Campaigns Demand Generation Agencies 117

Vidyard

NOVEMBER 11, 2020

In a sea of boring black and white text-based emails, a splash of color and personality will be a breath of fresh air to your prospects. It can be hard to convey personality over traditional emails, especially if creative writing isn’t your forté. The average person receives 121 work emails every day. Keep It Short and Sweet.

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

Vidyard

OCTOBER 8, 2020

What’s the Difference Between Inline and Lightbox Embeds? There are several different ways you can go about adding video to your website. While the exact process for this differs somewhat depending on the service you’ve used to design and host your website, the basics remain the same. Where Can I Use Video on My Website?

Video Marketing 112

Video Marketing Marketing Websites Paid Search Agency Enterprise Management 112

Vidyard

JANUARY 18, 2021

Get Personal, Get Noticed. If your email is going to get noticed, it had better be relevant and even better—personal. Since video is the next best thing to being there in person, you should consider it your crowbar for breaking through inboxes. Scale Personal Outreach. Most Creative Use of Video For Prospecting.

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129

Vidyard

SEPTEMBER 14, 2021

But in a market that’s been heavily reliant on in-person interactions to drive new business, making connections and nurturing clients can be hard in a virtual selling world. It’s not just that they can’t sit down with clients—it’s that clients don’t want to meet in person anymore. 4 Types of Videos for Financial Services 2.1

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Vidyard

DECEMBER 3, 2019

There are several different types of explainer videos that you can use to suit your brand style and objectives. You can also create explainer videos that speak to people in different parts of the customer journey and target them appropriately. There are many different explainer video styles. Types of Explainer Videos.

Video Marketing 126

Video Marketing Paid Social Agency Landing Pages Work Management 126

Vidyard

MARCH 23, 2021

They’re the person to whom all new and exciting edge-cases flock—where salespeople bring the deals that are unusual, fascinating, and sometimes, prophetic. Video Is Personal and Powerful We’re coming out of a communication dark age. In particular, if we look at personal health, which requires a personal approach.

Video Marketing 65

Video Marketing Work Management Trade Show Multi-Channel 65

Vidyard

JULY 25, 2019

And how can you continue to add a personal touch while also making good use of your time? You might be thinking, how will I ever find time to make personal videos for 100 opportunities? Record five different videos, each referencing a different day of the week with a generic meeting reminder message. But never fear!

Process 116

Process Video Marketing Sales Cycle Work Management 116

Vidyard

DECEMBER 10, 2020

Winner: Tech Data – The team embraced personalized video technology to create unique videos at scale. The Pitch Perfecter(s) : Most Creative Use of Personal Video for Outbound Prospecting By a Sales Rep or Team. The Pitch Performer(s) : Most Impactful Use of Personal Video for Outbound Prospecting By a Sales.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Vidyard

MARCH 5, 2021

Are you searching for a platform that allows your sales team to create personalized videos or network at virtual events ? Marketers can use interactive video elements (or CTAs) and video personalization to boost viewer engagement, accelerate the buyer journey, and convert viewers into the sales pipeline. Taggable folders. XML sitemaps.

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155