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Demand Generation Implementation Survey - Background Results

Customer Experience Matrix

This introduces yet another source of sample bias. This distribution actually pleases me, since it means we have results from users of many different systems. Obviously, however, the quantities are too small and sample bias too significant to break out results by vendor.) Again, we have to consider sample bias.

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Mautic Offers Free, Open Source Marketing Automation

Customer Experience Matrix

The failure of freemium (though not open source) offerings from LoopFuse and Genius are strong evidence that being free is not enough. Or perhaps people felt that the real barriers to adoption were lack of time and skills, so even a free product would not unlock a large new segment of customers. See this post for more on that.)