Spiralytics

MARCH 27, 2024

The pay can differ more for a freelance writer in the Philippines since some charge per hour or by project. Build an appealing portfolio to show writing samples. Featuring different genres and topics can highlight your proficiency. If you already have sample work, you can set up a portfolio on Contently.

Advertising Agencies 62

Advertising Agencies Work Management Paid Search Agency Content 62

Hinge Marketing

FEBRUARY 22, 2024

What do they do differently from other firms? The figure below shows the distribution of these industries in the sample. LinkedIn High Growth firms are able to attract more skilled talent than their slower-growing competitors. They also recruit differently. Questions like these are what we designed this study to answer.

Studies 74

Studies Top of Funnel Marketing Budget Peer-to-peer 74

Metadata

OCTOBER 6, 2021

How to look at the data LinkedIn vs. Facebook for B2B marketing What are the best CTAs? But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance. A good CPL is different for every company and should be based on your unit economics.

Cost per Lead 52

Cost per Lead Paid Social Agency Advertising Benchmark CPL 52

Martech

DECEMBER 1, 2022

Sample eGift selection. “I had someone reach out to me on LinkedIn — and what he did was really smart. “We have a variety of different paid services but this is our first toe in the pool on the product-led growth side of the house that everybody’s talking about right now. Image courtesy Sendoso.

Service 112

Service SMB Fulfillment Sample 112

Convert

SEPTEMBER 16, 2022

But before we get into it, a few caveats: The folks covered in this round-up post regularly on LinkedIn. They don’t add links to gated courses or blogs on third-party platforms, they strive to provide value right on the LinkedIn feed. 14 + 4) People on LinkedIn Who “Get” Optimization and Help You Develop the Right Mindset.

Linkedin 52

Linkedin Optimization Demand Generation Agencies Copywriting 52

Salesforce Marketing Cloud

FEBRUARY 2, 2024

A sales email template is a pre-written message, sent via email, that can be quickly and easily customized for different audiences. A collection of sales email templates — each one designed for a different type of outreach — is the backbone of your sales outreach, giving you an outline of a conversation that you can tweak for each prospect.

Template 105

Template Outreach Ideal Customer Profiles Linkedin 105

FunnelEnvy

SEPTEMBER 4, 2023

As a backdrop, let’s review the difference between lead and demand generation. They sound similar, but they are very different. For most B2B companies, LinkedIn is the obvious choice. X has an informal chat format with more flexibility than Linkedin for interacting with people.

Demand 57

Demand Top of Funnel Demand Generation Agencies Marketing & Strategy 57

Webbiquity

JUNE 15, 2021

Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Mailshake ’s sales and automation software is used by salespeople, who may also use LinkedIn Sales Navigator. This free LinkedIn search tool is tapping into LinkedIn users who do not have access to the paid “Sales Navigator.”.

Paid Content 280

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 280

Brandpoint

MARCH 30, 2020

[Read More: How Does Content Marketing Drive Sales?] The most effective websites contain not just testimonials from happy customers, but also short samples of what they’ll get if they hire you — including written samples and videos. Explore the tools used by others in your field to see what opportunities you may be missing out on.

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Buffer

NOVEMBER 2, 2022

Each social network has a different algorithm. Specifically we looked for a statistically accurate sample of tweets published between July 15th, 2022 to August 16th, 2022 that either contained a link, or contained the phrase “link in bio.” It’s a difficult question to answer.

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

nDash

AUGUST 11, 2020

There are 5 things your writing portfolio should include (plus a bonus) to help you capture the interest of content marketers and earn more jobs now: 10-20 Writing Samples. 10-20 Writing Samples. Your portfolio should include enough samples to give people a good idea of your range of writing talent and technical expertise.

Ideal Customer Profiles 98

Ideal Customer Profiles Sample Profiling Lock-In 98

SmartBug Media

JULY 25, 2022

Our marketing team has tried and proven seven easy, cost-effective lead generation hacks that might make a difference when you’re running out of time. Use LinkedIn as an event driver. For B2B marketers in particular, LinkedIn can be a great audience driver if you know how to use it to your advantage. Sample email copy.

Lead Gen 98

Lead Gen Lead Scoring Lead Ranking Leads 98

Webbiquity

MAY 17, 2016

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. I use it for mapping out different content and blog post types to include in my editorial calendars.” — Online Marketing Institute.

Planning 145

Planning Research Tools Sample 145

ClearVoice

APRIL 26, 2020

Check in, send a brief email asking about possible freelance opportunities, and show people recent samples of your work. How your skills measure up against other people vying for these positions — and where you differ. Read the trades, scan their LinkedIn page. Essentially, remind them why you’re awesome.

Sample 118

Sample Network Marketing Sales Qualified Leads Paid Search Agency 118

Convert

APRIL 28, 2021

If you’re an eCommerce brand, sooner or later, you’re likely going to come across this scenario: Experimenting with a new layout or website theme that applies across different products or websites. Wait for each test to accumulate the predetermined number of samples (as calculated in our pre-test analysis) for the chosen MDE.

Analysis 59

Analysis Allocation Sample Marketing Websites 59

Metadata

DECEMBER 5, 2023

Running paid ad campaigns without experiments is no different than gambling. Experimenting in Metadata allows you to test different elements of your campaigns, including the audience, creative, text, channels, content, and offers. Before you jump into the data, we want to mention a bias in our sample. Are you a believer yet?

Cost per Lead 52

Cost per Lead CPL Paid Search Agency Ads 52

ClearVoice

SEPTEMBER 15, 2023

Essential Traits of a Marketing Copywriter Hiring a skilled marketing copywriter means you need to look for several key traits in your candidates, including: Strong Writing Skills Your candidate’s writing samples should offer persuasive copy that engages your target audience. Do you need someone who specializes in writing web content?

Copywriting 52

Copywriting Work Management Planning Marketing Management 52

Optinmonster

MARCH 11, 2024

Gamification Marketing Examples Gamification has been successfully implemented in various marketing strategies across different industries, turning routine interactions into engaging experiences. Members earn points for every purchase, which can be redeemed for rewards like exclusive products, samples, and experiences.

Examples 100

Examples Planning Paid Search Agency Interactive Marketing 100

seo.co

JANUARY 13, 2022

One of the best things about LinkedIn is that you can search for people by their job title or position. An articulate LinkedIn profile? There are tons of different definitions of “writer.” Writing samples. A good project manager can make a world of difference. Start off with a sample project and keep it focused.

SEO 98

SEO Advertising Agencies Work Management Copywriting 98

SalesIntel

JULY 12, 2023

In today’s highly competitive business landscape, harnessing the power of high-quality, reliable, and accurate B2B data can make all the difference between success and failure for your sales, marketing, and revenue operations (RevOps) functions. Request and evaluate sample data to assess its accuracy, completeness, and relevance.

Ideal Customer Profiles 52

Ideal Customer Profiles Purchase B2B Marketing Automation Services 52

Buffer

MARCH 29, 2023

There are different reasons a brand might go for a professional UGC creator. People now look out for authentic, lo-fi content that doesn’t look over-produced because that’s what creators they follow are doing – and, thus, what the algorithms on different platforms favor.

Ideal Customer Profiles 96

Ideal Customer Profiles User-Generated Content Deliverability Social Media 96

Anyword

OCTOBER 6, 2022

This will help you demonstrate your ability to write in different styles and formats. Show Off Your Best Samples. Most freelance copywriters and content writers find it beneficial to build up followings on Twitter, Instagram, LinkedIn, and Facebook. Showcase Your Diversity. You never know who your next client might be!

Copywriting 98

Copywriting Tips Ad Building Display 98

Convert

MARCH 28, 2022

If in your test, B beat A and the result showed a weak stat sig, rerunning the test may show a different result. You can use simple calculator tools to help you calculate the ideal sample size to wait for in your experiment before making a decision, based on statistical significance. Step 4: Determine the sample size.

Statistics 52

Statistics A/B testing Sample Stats 52

Martech Advisor

APRIL 6, 2020

Let’s look at the role of an e-commerce marketer, key skill sets, and a sample job description. In this article, we will look at the role of an e-commerce marketer, the skills required, and a sample job description. Content marketing and copywriting are two different things. The Role of an E-commerce Marketer.

Marketing Automation Services 103

Marketing Automation Services Work Management Advertising Agencies Marketing Management 103

Metadata

JANUARY 22, 2024

Log into LinkedIn or go to Google Trends and you’ll immediately see that everyone—marketers included—are pumped about AI. For example, are you creating a brand awareness ad for Facebook or trying to drive demo requests on LinkedIn ? Is it for a LinkedIn thought leader ad , a landing page, an organic social post, or something else?

Marketing AI 52

Marketing AI Analytics Ideal Customer Profiles Ads 52

Heinz Marketing

DECEMBER 22, 2018

The Meeting Agenda Sample That’ll Help You Run Productive and Efficient Meetings. But it will likely be different from what it is now. Most People Use LinkedIn Wrong. Are you using LinkedIn in the most effective way you can? Unnecessary meetings can be maddening. Thanks for the tips, Helen Veyna.

Lead Scoring 71

Lead Scoring Lead Ranking Leads Lead 71

Webbiquity

JUNE 14, 2016

You can tweak your clouds with different fonts, layouts, and color schemes, and use the images however you like. Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Pricing: free.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Hinge Marketing

DECEMBER 11, 2019

Early in HRI’s exploration of the professional services market, we uncovered different relationships between rapid annual revenue growth and a firm’s propensity to do research. What’s interesting, though, is we uncovered a different relationship between research and growth. Will you be able to hit your target sample size?

Marketing Budget 117

Marketing Budget Top of Funnel Work Management Research 117

Hinge Marketing

NOVEMBER 5, 2020

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Sampled Both Buyers and Sellers. LinkedIn is used by nearly 85% of buyers, making it the dominant social media platform.

Cost 124

Cost Business Sample Pricing 124

Martech Advisor

JANUARY 24, 2020

A message with plain text and the one with an emoji has a different impact on the reader. Test your emoji marketing campaigns on a sample audience to ensure they know what the emojis mean. For example, LinkedIn is a platform where people connect more formally and for professional reasons.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Convert

OCTOBER 18, 2022

So, this round-up is the result of personal experience, informed and refined by those who are active in the LinkedIn A/B testing community. If you’re a regular on the CRO streets of LinkedIn, you’ve probably run into or dropped a thumbs up on a Jonny Longden post. Sign up via the link below — just after you’ve checked out a sample.

Newsletter 98

Newsletter Curation Case Studies Best Practices 98

Hubspot

FEBRUARY 8, 2018

That’s the difference between missing your quota and handily beating it. For instance, if your recipient’s LinkedIn profile says they love sailing, your subject line might read “Fellow sailing enthusiast // question about Company X” or “This is naut(ical) your typical sales email.” From a sample of over 2.6 Real estate: 42%.

Open Rate 96

Open Rate Sample Marketing Management Public Relations 96

Vidyard

AUGUST 4, 2021

While viewing text and video samples on a computer, participants wore an EEG (electroencephalogram) cap, as well as ECG (electrocardiogram) and GSR (Galvanic Skin Response) devices. But video, even in tandem with text in an email, elicited very different responses. Carmen Simon , Ph.D., The computer also tracked eye movement.

Studies 116

Studies Video Marketing Eye-Tracking Press 116

The Marketing Blender

DECEMBER 28, 2020

Here’s more good news — the marketing areas that automation holds power to transform can make a massive difference to your marketing initiatives very quickly! During those busy days, weeks, and months where time seems to be flying away, it can be challenging to send tweets or posts on Instagram and Linkedin consistently.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

EveryoneSocial

JULY 11, 2023

This includes asking it to use your personal branded tone from a short article you’ve written or even from your own LinkedIn profile. For example, LinkedIn favors longer, more professional posts, while Twitter requires concise, impactful messages due to its character limit. Related: Do you know the secrets of the LinkedIn algorithm?

Marketing AI 52

Marketing AI Work Management Social Media Marketing Management 52

Smashmouth Marketing

JULY 24, 2019

The numbers showed a significant difference in cancel/reject rates as well as pipeline conversion. It's a small world--find out who you or your colleagues know at those companies (use LinkedIn). The percentages used for calculation were: Quantity Vendor. Quality Vendor. Cancel/Reject Rate. Conversion to Pipeline Rate.

Marketing Management 113

Marketing Management Leads Lead Marketing Qualified Leads 113

Tiecas

AUGUST 14, 2023

They were from around the world, from different industries in varying job functions, and working within companies ranging in size from Micro (1 – 9 employees) to Large (1,000+ employees). So it was a reasonably large sample and representative. It will help to understand some of the findings in the proper context.

Customer Surveys 52

Customer Surveys Content Marketing Marketing Budget Creation Planning 52