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What Is the Fourth Industrial Revolution?

Salesforce Marketing Cloud

What exactly is the Fourth Industrial Revolution — and why should you care? The Fourth Industrial Revolution is a way of describing the blurring of boundaries between the physical, digital, and biological worlds. It’s the collective force behind many products and services that are fast becoming indispensable to modern life.

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What Is a Blog, & Why Should You Create One

Hubspot

At its most basic, blogs can help you develop an online presence, prove yourself an expert in an industry, and attract more quality leads to all pages of your site. What is the difference between a wiki and a blog? They might click "Products" after they read your post, and take a look at the clothing items your company sells.

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The Ultimate Guide to Organic Quora Marketing

Albacross

Over 400.000 different topics make Quora one of the best places for sharing knowledge educating your potential customers. Whenever someone looks at your profile, it should be clear in what fields and industries you have knowledge and expertise. Not to mention that 63% of Quora visits are coming from search engines.

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Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

*The spread of COVID-19 has had a different timeline in different regions, so we are using the World Health Organization's declaration of a global pandemic on March 11, 2020 as our "official" start date. This week, we've gathered the top insights from our COVID data which now includes a breakdown for seven different industries.

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How to Create a Writing Style Guide Built for the Web [Free Guide]

Hubspot

Do you capitalize the name of your product? You're creating your own style guide, so feel free to borrow different rules from different style guides. Most companies have terminology that's specific to their industry, and not all of that terminology has a universally agreed-upon spelling. What do you abbreviate?

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How to Cultivate a Data-Driven Marketing Team

Hubspot

and there, and blog analytics hanging out in an entirely different place. There are a couple of ways to approach this: First, you could do some research to see if there are any established industry marketing benchmarks out there to compare yourself to. This is where your analytics come into play. Not exactly an easy feat.

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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

While the duties of public relations and marketing can overlap, the two serve different functions. Tactics include writing pitches to journalists and influencers to attain mentions in industry news and get more media coverage. Your company might have to write a press release to announce new products, launches, campaigns, or movements.

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