KoMarketing Associates

OCTOBER 18, 2007

I had to chuckle when I saw some jaws drop at Tamar Weinberg’s mention that she had actually dugg over 18,000 articles in Digg since she started using it. If you read this blog post and were at the SMX event, why not add a comment as a registered user and alert us to your SEO/SEM blog, RSS feed or profile?

Social Media 120

Social Media Digg Media Ideal Customer Profiles 120

Webbiquity

MAY 18, 2010

In short, to be valuable, analytics must be actionable ; they should provide hard data to clarify what you should keep doing, what you should stop doing, and what you should do differently. 6 Tools Every Google Analytics User Should Have by ROI Revolution. Google Analytics 101, Part 1 by Search Engine Watch. Some are easy (e.g.

Analytics 100

Analytics Tools Best Practices Adwords 100

Adobe Experience Cloud Blog

OCTOBER 12, 2011

StumbleUpon : Connect to other users through common interests. Digg : Delve into this library of articles on almost every topic. While many of these sites seem similar, there are subtle differences. What does the site’s main user base entail? Not only for users’ sakes but for yours as well. Is it intuitive?

Advertising Channels 48

Advertising Channels Ning Digg Social Media 48

Webbiquity

JULY 25, 2011

How does business reputation management differ from personal reputation management? Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. How does business reputation management differ from personal reputation management? Where do I start? •

Optimization 100

Optimization Microsite Digg Work Management 100

Webbiquity

JULY 25, 2011

How does business reputation management differ from personal reputation management? Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. How does business reputation management differ from personal reputation management? Where do I start? •

Optimization 100

Optimization Microsite Digg Ideal Customer Profiles 100

Webbiquity

FEBRUARY 14, 2010

Those are the types of questions marketing automation / demand generation software vendors seek to address with their offerings. “Demand generation&# is a better term, though still not precise. What should we do differently if he chooses path B? The winning users will be those who manage to get the “art&# part right.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Marketing Automation 100

Biznology

OCTOBER 11, 2010

awareness, much was said about the new —now old—Web being all about participation: in the age of User-Generated Content , everybody and their mother became a publisher, leveling the playing field. History now teaches a different lesson, but only to those who will listen. (.) This is my final post on the skewed Web.

Curation 80

Curation Web 2.0 Digg Barriers 80

Webbiquity

JANUARY 15, 2010

Blogs were different from other forms of communication: less formal, more matter-of-fact, (sometimes) unbiased, and most importantly, they provided the opportunity for feedback. But it’s been the explosion of social media and user-generated content over the past three years that has really changed the sales process.

Sales Cycle 100

Sales Cycle Buying Cycle Social Media Marketing Management 100

Webbiquity

JANUARY 12, 2010

The last few years have, of course, seen the emergence of social media and an explosion of user-generated content. Just as importantly, companies need to maximize the search value of these different tools and platforms by taking advantage of the linking and cross-linking opportunities they provide. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management PR Social Networks SEM 100

Webbiquity

FEBRUARY 23, 2010

Defining an outstanding corporate blog as “one that accomplishes the clearly articulated goals of the organization,&# Chris Baggott provides five examples, including Carhartt’s Tough Jobs blog (focused on user-generated content) and the Alerding Castor blog, targeted at attracting high-value clients. Post this on Diigo.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Convince & Convert

MARCH 4, 2016

So long as your goal is to provide value to your audience rather than generate linkbait, infographics are still highly effective as a content marketing tool. Thinking of all the different styles of infographics available, and which pertain most to your industry, can help spark some ideas. Choose the Right Topic. Style First.

Linkbait 141

Linkbait Planning Peer-to-peer Landing Pages 141

Webbiquity

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How To Use Linkedin To Generate Business by Search Engine Land. Share this on Bebo.

Linkedin 100

Linkedin Tactics Tips Work Management 100

LeadSquared

MAY 9, 2013

Heads up for all you advanced users; this post is meant for WordPress newbies. It helps the beginners, and advanced users alike. However, as Sharebar hasn’t been upgraded for the new WP versions, you can look at other plugins like Socialize, AA’s Digg Digg Alternative etc. vi) Social Profiles Plugins.

Digg 52

Digg Marketing Analytics Tools SEO Lead Scoring 52

Buzz Marketing for Technology

JULY 7, 2008

Here are some random thoughts from a collection of these experiences and feedback from conference speeches: 1) Features are NOT user experiences: Warning…if you ask someone about desired user experience and they say wiki or forum, you have work to do. To me, that’s the difference - that is the opportunity.

Social Media 100

Social Media Communities Wiki Work Management 100

SnapApp

SEPTEMBER 12, 2011

Our business was centered on building great interactive content, driving traffic to that content, and generating advertising revenue from that traffic. SnapApp's built-in sharing functionality gives your user a personalized, first-person piece of content to share, which is like giving them a miniature blog post that they wrote.

Viral Marketing 48

Viral Marketing Clickthrough Word of Mouth Planning 48

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

LeadSquared

OCTOBER 24, 2013

Although creating blogs on Blogger is a breeze…they have a very user -friendly DIY drag-and-drop user interface and you need no HTML knowledge to set up blogs, but, in terms of website SEO, Blogger is not your best bet. This is a great way to not only generate traffic, but also means of expanding your content. Question 5.

Paid Content 52

Paid Content FAQ Webinar Metrics SEO 52

Hubspot

DECEMBER 30, 2011

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

OCTOBER 29, 2010

Business-to-business (B2B) social media is a different animal. On the contrary, a lot of these companies have found social media to be extremely useful in generating leads, performing market research and establishing themselves as thought leaders. It should be different for B2B, and it needs to be about real ROI.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Buzz Marketing for Technology

JUNE 27, 2008

The reasons, said the manager of the project, are generational, educational, cultural, linguistic, and psychological. As expected, students were the highest users but we were surprised by the enthusiasm of many older doctors. The mixture creates a different corporate culture. Making a Difference (3). For many people itâ??

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

Hubspot

OCTOBER 5, 2017

The end goal is to move prospects through the sales funnel until they eventually convert into revenue-generating customers. What's the difference between leads and prospects? Here’s the big difference in the two methodologies: Outbound Prospecting. Sales Prospecting Techniques. And he achieved a 90% response rate.

Budget Programs 99

Budget Programs Top of Funnel Tools Work Management 99

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. Regus , a global provider of workplace solutions, recently experimented with using social media for lead generation.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JANUARY 2, 2013

Now, depending on what software you're using to measure all of these things, they may be bucketed slightly differently, but these definitions are pretty common across most tools you'll encounter. It's important to keep this curveball in mind when evaluating organic search as a traffic and lead generation source. 2) Referrals.

Traffic 28

Traffic Marketing Websites Work Management PPC 28

Convert

MAY 23, 2023

It involves creating and deploying different versions of a website or a specific feature and measuring their impact on user behavior and business metrics. Analyzing the results of these tests produces insights for data-driven decisions, web optimization, enhanced user experiences, increased conversions, and achieving business goals.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Buzz Marketing for Technology

JUNE 27, 2008

Below are four images that have different backgrounds. A different manager said they combined rapid elearning modules with their facilitated sessions. In the next generation elearning tools, you’ll be able to build Flash animations in what I like to call “PowerPoint comfort.&# So, different rules apply.

Work Management 100

Work Management Budget Programs Enterprise Management Template 100

Online Marketing Institute

DECEMBER 23, 2010

Within 24 hours, the company had generated fifteen new customer references and were able to immediately turn this information into media coverage. Expand Beyond Your Wall There are now a host of different applications for Facebook that let you do more than post on your wall. 2 The Total Lunar Eclipse As Seen By Twitter User.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

SEPTEMBER 18, 2011

Here we’re measuring how successful your content is in getting consumers to share it with others, as determined by tweets, likes, Linkedin shares, Google + shares, Diggs, and the like. Unfortunately, PostRank was bought by Google a few months ago, so you may not be able to sign up as a new user. Lead Generation Metrics.

Lead Scoring 153

Lead Scoring Lead Ranking Digg Marketing Analytics Tools 153

Customer Experience Matrix

NOVEMBER 29, 2010

Summary: Treehouse Interactive has been slowly enhancing its marketing automation system with features that appeal to experienced users. I’ll group these into themes, with the caveat that I’m combining enhancements introduced at different times in the past year and a half. This might foreshadow attrition problems at other vendors.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Webbiquity

NOVEMBER 10, 2010

Social media is different, however. Success at inbound marketing requires that social media be integrated with other marketing objectives: branding, content, SEO, research, and lead generation. Don’t force them into a different channel. So why should social media be any different? to learn more about their needs. •

Social Media 100

Social Media Media Telemarketing Banner Ads 100

Webbiquity

JANUARY 10, 2010

This post suggests that marketers should focus on a different ROI when calculating the value of social media efforts: “return on insight.&# Facebook Lets Users Open Up Profiles by MediaPost Online Media Daily. 8 Excellent Tools to Extract Insights from Twitter Streams by Social Media Today. practices, blogs and more.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Digital B2B Marketing

MARCH 28, 2011

The statistic circulating through Twitter (by the way, being shared between connections on Twitter, but I won’t belabor the point) is that 50% of all content consumed on Twitter is generated by only 20,000 users. The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. Sound impressive?

Twitter 100

Twitter Social Marketing B2B Marketing Broadcasting 100

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Webbiquity

JULY 19, 2010

ChoiceVendor business-to-business vendor reviews: similar to FYIndOut.com but with a different business model—rather than generating revenue from providers, ChoiceVendor’s revenue plan is to “offer certain features by subscription to users who are seeking vendors.&# Share this on Bebo. Share this on del.icio.us.

Enterprise Management 100

Enterprise Management Work Management Marketing Management B2B 100

Digital B2B Marketing

MARCH 21, 2011

However not every BI platform is mobile accessible, and a mobile user has different requirements. Share this Post: LinkedIn Share Email Share Digg Reddit Print Filed under Content Tagged with Alignment , Product , Sales , Thought Leadership Like Be the first to like this post. Photo caption updated, thanks Robert !

Thought Leadership 100

Thought Leadership Top of Funnel B2B Thought Leadership Digg 100

Buzz Marketing for Technology

JUNE 27, 2008

User Satisfaction. Advice & Opinion : Difference Engine. Blog: Difference Engine. s I-School explored the fundamental question of just how different these workers really are, as well as the benefits and challenges those differences represent. Digg this Slashdot Reddit. Enterprise. Requirements.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

The site now has 18,000 registered users -- 11,000 are designers -- with 150 being added each day. IdeaScale ( our coverage ) does for research and development what Get Satisfaction does for customer service by providing Digg-style feature request boards. Its a little different perspective, but the bug.gd Research & Development.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100