Hubspot

DECEMBER 7, 2020

I can distinctly remember being extremely excited to attend a presentation from a speaker whose book I had read and loved in class. This is true regardless of the marketing medium, from advertisements to presentations. Therefore, creating interactive presentations means using strategies that will capture and hold audience attention.

Hubspot 93

Hubspot Interactive Marketing Comparison Impressions 93

Conversica

APRIL 28, 2021

The seeds of Conversational AI started in the 1960s when MIT developed ELIZA , a precursor to natural language processing (NLP). IBM continued to make technological advances, developing a voice-activated typewriter with a built-in vocabulary of 20,000 words in the 80s. The first-ever chatbot, SmarterChild, was developed by Colloquies.

Marketing AI 96

Marketing AI Conversion Lead Ranking Case Studies 96

Valasys

NOVEMBER 8, 2022

Scott Crowder, Vice President of IBM Quantum Adoption and Business Development. . This clearly suggests that it not only brings about an astounding number of possibilities but also works much more effortlessly and accurately than traditional computers. . “It’s like science-fiction came to life.”- Share This Post Shares.

Activities 40

Activities Organic Leads Practices Organization 40

Launch Marketing

APRIL 24, 2020

And while virtual presentations aren’t new, securing a conference room and presenting in person has been the more common historical norm. So, what should presenters keep in mind to ensure their online presentations stand out, engage audiences, and achieve objectives? Say a lot without saying a lot.

B2B 71

B2B Paid Search Agency Guidelines Planning 71

Seismic

SEPTEMBER 22, 2021

Select use cases include: Fact sheets (financial services specific) Pitchbooks Meeting templates Account review or QBR decks Overview and top-of-funnel presentations. Seismic’s Solution Consulting team works closely with customers and prospects to manage use cases. How to do even more with LiveDocs.

Work Management 52

Work Management Marketing Management Top of Funnel Case Studies 52

Webbiquity

AUGUST 9, 2022

The effort you put into the appearance of presentation shows the effort you are willing to put into creating a great experience for your prospect. A carefully crafted and professionally designed presentation can make all the difference in conversion. Talk about the business model of the company, their people, and recent developments.

B2B Marketing 265

B2B Marketing Tips B2B B2B Sales 265

Vision Edge Marketing

APRIL 9, 2024

Fader, a professor of Marketing at the Wharton School of the University of Pennsylvania, defines customer-centricity as “a strategy to align a company’s development and delivery of its products and services with the current and future needs of a select set of customers to maximize their long-term financial value to the firm.”

Design 223

Design Terms and Conditions Work Management Customer Satisfaction 223

Customer Experience Matrix

APRIL 15, 2024

Indeed, the risk that the platform vendor will incorporate your application is one that application developers must accept as the price for accessing the platform vendor’s customers. This simplifies application development, freeing resources to improve the primary application functions. Some will be so unhappy that they'll escape.

Enterprise Management 136

Enterprise Management Work Management Marketing Management Marketing AI 136

Writing on the Web

SEPTEMBER 5, 2012

To be truly persuasive, all professionals must make presentations. Are your presentations truly persuasive , or could you improve? Even if you’re not in sales, and even if you’re a natural born speaker, you need to hone presentation skills so that you connect as confident, knowledgeable and trustworthy.

Webinar Metrics 100

Webinar Metrics Advertising Agencies Promotion Interactive Marketing 100

Webbiquity

MARCH 26, 2024

The book’s authors developed—over their years of experience—a formula not only for writing successful newsletters (plus local editions like Axios Twin Cities ) but one that could be applied to any type of communication. What’s more, we are all awash in content. But it’s not just about writing.

Newsletter 172

Newsletter Blogger PR Paper 172

Launch Marketing

JULY 25, 2018

Being a successful, compelling presenter is not something that comes naturally for most, but that doesn’t mean it has to hold you back from growing your presentation potential. From preparation to performance, we’ve got you covered on the best tips and tricks to help you create a presentation that stands above the rest.

Tips 54

Tips Rules Practices Design 54

Televerde

OCTOBER 10, 2017

The Televerde team just returned from SiriusDecisions Europe in London last week where we packed the room for our sponsored case study, Executing a Global Demand Generation Strategy , presented by global technology leader Avaya. But don’t be fooled – that presentation took more than a few hours and a half dozen conference calls.

Case Studies 58

Case Studies Case Study Studies Advertising Agencies 58

Webbiquity

MARCH 2, 2021

Visit the event site and click on Roundtable 9 to see my full presentation on how to maximize ROI from your event marketing content. And finally, it presents a deep dive into what type of content to create at each stage of your event and what channels to use to maximize the impact of that content. The Outline. Setting the Stage.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Biznology

SEPTEMBER 4, 2014

I was recently invited to address a local professional group and the invitation got me thinking about what goes into a good presentation. Follow these to nail your next presentation! For every minute of presentation time, give yourself at least 15 minutes of prep time. can be a big help in guiding your presentation.

Rules 80

Rules Demographics Statistics Consulting 80

Webbiquity

AUGUST 18, 2020

As virtual meetings have become the norm, innovative software developers are pushing the technology forward in some amazing ways. New platforms are being developed, and new features added to existing platforms, to more closely replicate the live experience. Image credit: Teooh. Pricing: free (!). Total reviews: 100.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Biznology

SEPTEMBER 18, 2015

And since the past is perfect, the present can never measure up. The Present. Then develop content for them that addresses their needs throughout the buying process. Big thinking like that is hard work, but it’s the hard work that will raise your content marketing – all of your marketing – above the competition.

Viral Marketing 80

Viral Marketing Content Marketing Content Paid Search Agency 80

Marketing Insider Group

JANUARY 2, 2024

Navigating the nuances of B2B SEO can present challenges, such as longer sales cycles, niche markets, and smaller search volumes for specific keywords. Content Quality and Relevance Develop content that addresses pain points, offers solutions, and positions the business as an industry authority.

SEO 251

SEO B2B Work Management Long Tail Marketing 251

Webbiquity

JANUARY 16, 2024

So, when you launch your B2B product like a mini-movie, you’re not just presenting features—you’re creating a buzz and making people curious about what you have to offer. You could create a video with a quiz where viewers can pick the features they think would be most helpful for their work.

Creativity 177

Creativity Work Management Video Marketing B2B Marketing 177

Contify

AUGUST 25, 2020

After working with intelligence practitioners across industries, we’ve found that the most informed decisions are taken when they are made with a holistic view of the competitive landscape, derived from a combination of primary and secondary data. This complimentary webinar is scheduled from 11 AM to 12 PM ET on Wednesday, 16 September 2020.

Advertising Agencies 64

Advertising Agencies Webinar Metrics Enterprise Management Work Management 64

Convince & Convert

FEBRUARY 21, 2024

Even if you have a rule against it, your employees probably use ChatGPT for work. AI is rewriting how work is done, and the vast majority of this new hybrid-AI work is happening with the help of ChatGPT. You know, for work stuff. We know this from observation and a few useful stats.

Training 152

Training Lead Ranking Phishing Paid Search Agency 152

ClearVoice

APRIL 3, 2024

But that’s not its primary function, and the data you present to support the investment should reflect that. You may have different paths of delivery to intended audiences based on the types of content being developed, the delivery platforms, and the intended customer journey. Content’s ROI is harder to track by itself. Absolutely!

Allocation 52

Allocation Business Case Studies Eye-Tracking 52

Salesforce Marketing Cloud

NOVEMBER 13, 2023

We are at an inflection point in the history of application development. This could be the most transformative shift yet in application development. Using AI for app development, developers write building blocks (actions) that encapsulate granular functionality instead. This is an exciting time for app development.

Generation 130

Generation Lead Ranking Privacy Policies Class 130

Salesforce Marketing Cloud

FEBRUARY 12, 2024

They’re looking for knowledgeable Salesforce Administrators, Developers, Business Analysts, Salespeople, and more to run their companies successfully. Public Speaking: From marketer to business analyst to developer, your job will require you to present complex ideas in a way that’s easy for your audience to understand.

Demand 116

Demand Marketing AI Peer-to-peer Work Management 116

Contently

MAY 4, 2023

Bandwidth constraints aren’t the only challenge you may face when working with SMEs. Sometimes the SME recognizes the value of content but doesn’t want to work with you on it. As a start, we’ve defined four SME archetypes along with effective strategies for working with each of them them. Step number one?

SME 143

SME Work Management Tips Content 143

Salesforce Marketing Cloud

JANUARY 3, 2024

If you’ve navigated a digital experience easily, there’s a good chance that the designer and developer who built it had a strong working relationship. These are legitimate concerns that happen across enterprises everywhere,” said Chris Mattison , Salesforce Technical Architect and certified Platform Developer.

Design 105

Design Validation Lock-In Class 105

Martech

DECEMBER 26, 2023

But the sudden, rapid adoption of the latest wave of AI tools that use massive large language models (LLMs) to generate text and artwork for marketers presents a new class of challenges. This is due to both the surge in new content creation and the various combinations of messaging and images that could be presented to a consumer.

Marketing AI 110

Marketing AI Allocation Generation Planning 110

Oktopost

SEPTEMBER 8, 2022

Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Presenting and communicating flawlessly. Working well with data. Learn how to work confidently with data. Writing well.

Enterprise Management 131

Enterprise Management Transparency Paid Search Agency Lock-In 131

Animalz blog

DECEMBER 14, 2023

Every day, teams create artifacts as part of their work — presentations, demos, interview transcripts — that could make for great content. Digital product development also generates by-products. You can create data reports and behind-the-scenes stories directly inspired by your product development process.

Product 81

Product Lead Ranking Opinions Lead Scoring 81

Heinz Marketing

DECEMBER 21, 2023

It also makes it easier to repurpose content so that for every new marketing campaign, there doesn’t always need to be a huge lift to develop a lot of new content. The parent content is the main piece of content and the child content are the pieces of content that can be developed from the main parent content.

Digital Asset Management 107

Digital Asset Management Content Work Management Tagging 107

Sprout Social

FEBRUARY 28, 2024

How social media technology has evolved Over 5 billion people use social media worldwide, and, according to Sprout Social Q4 2023 Pulse Survey data, 42% of users expect to be present on even more networks in 2024. As a result, social media networks are constantly changing to keep up with the emerging preferences of their growing user base.

Social Media 100

Social Media Work Management Marketing Management Media 100

Martech

JANUARY 31, 2024

The best leaders will take a day or two to digest the numbers, take stock of the team’s resources and then present a plan to the team. They present new challenges to many leaders. Many leaders don’t like when they can’t see people working at their desks. Many leaders don’t like when they can’t see people working at their desks.

Effectiveness 112

Effectiveness Work Management Marketing Management Planning 112

Televerde

SEPTEMBER 25, 2018

Part of the reason is that I have a little skin in the game – I help our clients prepare their case study presentations for us. As a platinum sponsor, we are presenting with Marketo (oh, to be a fly on the wall at Marketo during these exciting times !) What are the biggest challenges that your customers are seeing today?

Case Study 40

Case Study Case Studies Marketo Studies 40

Martech

APRIL 10, 2024

It’s a scene from a bygone era when companies could woo clients with flashy presentations and empty promises. Forget the bells and whistles, the jargon-filled presentations and promises of a one-size-fits-all solution. Identify what excites them about coming to work each day. But those days are over. Sustainability?

Work Management 103

Work Management Marketing Management Product Differentiation 103

Litmus

OCTOBER 4, 2023

What should you include, how do you present it, and what do you want to say? Decide what’s worth your time You’re probably working with time, budget, tech, or team constraints and need to spend your resources wisely. Similarly, work progress is slow if each team goes its own way. Here’s what you’ll find in the template.

Template 101

Template Budget Programs Click Rate Lead Scoring 101

Martech

OCTOBER 2, 2023

One of the great things about AI is its ability to handle much of the grunt work of marketing. The downside is that grunt work is also a key early learning experience. Consider data hygiene, one of those pieces of grunt work. Talent development challenges So, how are we to address this forthcoming talent development problem?

Automation 116

Automation Marketing AI Data Hygiene Case Studies 116

Trade Press Services

FEBRUARY 19, 2024

Additionally, applicants must convince officials that they will continue to work in their field and that their work will substantially benefit the United States. Obviously, if you’re a soccer player or work in a non-technical field, then scholarly articles would not be for you. Do leverage press and media exposure.

Marketing AI 99

Marketing AI Press Peer-to-peer Paid Search Agency 99

Navigate the Channel

NOVEMBER 17, 2023

These tactics are some that can be the foundation of all of the new tactics that are developed and presented as the years go by. You can also choose a budget that works for your business and if it is done the right way, you will see a great return on your investment. RELATED: Do Keywords Still Matter? And the best part?

Tactics 123

Tactics Planning FAQ Marketing & Strategy 123