Remove develop work

Marketing Interactions

article thumbnail

How Marketers Can Help Reps Use Sales Content Effectively

Marketing Interactions

What gives a solid content marketing strategy the props to be thought of as more of a product development workflow than a one-off campaign is that it doesn’t end. To do this, it must either instigate inquiries from your buyers or invoke curiosity and engagement when used by a sales rep or dealer rep in outreach or in support of conversations.