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7 Social Selling Tools Your Team Should Utilize This Year

EveryoneSocial

With just a few clicks, users can post industry news, company updates, and user-generated content to social networks like Facebook, Twitter, and LinkedIn. You can monitor conversations about your brand or industry by linking up RSS feeds, keywords, and Twitter accounts. Brandwatch.

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How to Become an SEO Expert, According to HubSpot’s SEO Team

Hubspot

And he’s developed a reputation of being HubSpot’s own version of Rand Fishkin. Most SEO professionals today have one of those and develop the other,” Becker says. “My I taught myself how to do keyword research and competitive analysis as an editor for HubSpot's Sales Blog. Today, though, SEO is his central focus.

SEO 101
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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

We’ll talk below about how developing a solid content curation strategy will optimize your work and drive thought leadership. Research Users Preferred Platform and Channels Identifying your target audience is just the start, but getting your content to them is a whole different ball game.

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How to Use Keywords in Your Blogging Strategy

Moz

or subscribed to your RSS feed. With more people searching than ever before, it’s a great time for bloggers to explore using keyword research in their content strategy. It’s time to dive into the beginner’s guide to keyword research for bloggers! What are keywords? How will keywords change my blog strategy?

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8 Steps To A More Effective B2B Content Marketing Program

KoMarketing Associates

Keyword Priorities / Targets. The next step is in having a short list of resources that can be considered “go to locations” for research, third party perspective, and references in content development. RSS Readers such as Feedly , Digg Reader , or Hootsuite’s RSS Syndicator. List Management.

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9 Twitter Tips for B2B Marketing Success

Adobe Experience Cloud Blog

The same holds true when developing strategies for Twitter. To ensure the most effective return on Twitter, consider the following 9 tips for B2B marketing success: 1. Share control – One way to ensure a steady flow of messages from your company Twitter account is to employ not one, but multiple users to represent the brand.

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10 Helpful Uses of RSS Feeds for Marketing

Hubspot

By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don't, this blog post will help ). While this may be true, my guess is that many still aren't aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think.

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