InMobi releases independent ad mediation platform
Martech
MARCH 23, 2022
Mobile ad mediation helps to set-up, manage, and monitor different ad networks in one place. This gives them the ability to transparently review the end-to-end flow of advertising dollars and understand their true take rate. Anything that lets publishers be in charge of their own mediation can help alleviate that concern.
Let's personalize your content