Kaon

OCTOBER 4, 2017

In the arc of every modern technology’s development, a great deal of attention is generally initially focused on the technology itself. Well, for every company, building engagement with customers is a key element of their ability to develop long-lasting and lucrative relationships. This technology makes that possible.

Enterprise Management 100

Enterprise Management Marketing AI Work Management Marketing Management 100

Kaon

JUNE 18, 2018

Developed by Kaon Interactive, the ‘Building Technology’ application from Siemens is a disruptive sales and marketing storytelling app that dramatically improves the effectiveness and efficiency of complex solution storytelling using interactivity to build effective customer engagement.

Advertising Agencies 133

Advertising Agencies Paid Search Agency Work Management Storytelling 133

Kaon

NOVEMBER 6, 2018

In other words, they needed a tool that would help elevate conversations with their 400+ global partner companies and speed up the sales cycle. Interested in learning how interactive marketing can help your organization accelerate the sales process? The Solution. Contact us !

Interactive Marketing 127

Interactive Marketing Mobile Marketing Advertising Agencies Multi-Channel 127

Kaon

MAY 8, 2017

Our very own VP of Marketing, Dana Drissel , led a roundtable that discussed “interactive storytelling” where she highlighted how the art of storytelling helps audiences better communicate their marketing messages. Kaon Interactive had developed the applications for 3 of the winners on the list. For more information, visit [link].

Interactive Marketing 100

Interactive Marketing Peer-to-peer Trade Show Storytelling 100

Kaon

JULY 25, 2019

We truly believed this would be the difference-maker in helping Thermo Fisher Scientific demonstrate to our prospects why our products and solutions were the right choice for them,” said Patricia Sardina, global market development manager of Flow Cytometry at Thermo Fisher Scientific. .

Marketing Management 100

Marketing Management Case Studies Advertising Agencies Case Study 100

Kaon

MARCH 21, 2017

With B2B companies constantly looking for ways to increase sales productivity and marketing effectiveness, it was a natural evolution for Kaon Interactive to integrate AR experiences into its 3D marketing platform to help clients tell their complex stories in a more simplified way, according to Gavin Finn, Kaon president and CEO.

Interactive Marketing 100

Interactive Marketing Trade Show Paid Search Agency Advertising Agencies 100

Kaon

MARCH 13, 2018

Delivering interactive content is key, but briefing center managers often grapple with gaining access to developers and costly professional services for content creation. This is where Kaon Interactive can help tell your story and show your complex solutions in a VIRTUALLY engaging, exploratory way.

Work Management 176

Work Management Marketing Management Storytelling Cross-Selling 176

Kaon

FEBRUARY 15, 2017

B2B marketers can look towards a new kind of immersive technology: augmented reality (AR) to help deliver their stories and demonstrate the outcomes of their products and solution s. These experiences create a transformative effect on the customer that will help demonstrate the product’s value within every business setting.

B2B Marketing 140

B2B Marketing Trade Show B2B Forrester 140

Kaon

JULY 6, 2016

When the status quo is being challenged, individuals and companies develop a heightened sense of awareness of how things are (or might be) changing, and they are less able to feel confident in their plans. To better understand the impact, let’s quickly identify some of the primary sentiments of populations in many markets. Uncertainty.

Planning 154

Planning Buyer's Journey Interactive Marketing Marketing & Strategy 154

Kaon

AUGUST 15, 2018

Innovators , such as Lenovo, Siemens Building Technology , Georgia Pacific, and many more have all asked Kaon to help develop and deploy customer-facing applications with AR and VR in sales meetings, trade shows, customer briefing centers, and even on the web. What’s driving Kaon’s growth ? Simply put, these experiences work.

B2B Marketing 150

B2B Marketing Trade Show B2B B2B Sales 150

Kaon

FEBRUARY 7, 2017

B2B marketers can now use two different kinds of immersive technologies: augmented reality (AR) and virtual reality (VR) to help extend the effectiveness in delivering their value stories. A critical component for successful marketing of AR is to develop an emotional connection during the customer engagement. Augmented reality.

B2B Marketing 100

B2B Marketing Lead Ranking B2B B2B Sales 100

Kaon

JANUARY 9, 2017

As fast as companies are developing these apps, they are also noticing a quick decline in usage. Here are three things marketers should think about when developing their mobile app road map: You are never done. In the analog world, many individual events, campaigns, deliverables, and assets can be developed and deployed independently.

Mobile Marketing 100

Mobile Marketing Advertising Agencies Paid Search Agency Interactive Marketing 100

Kaon

OCTOBER 6, 2015

With emerging technologies, the need for data analytics is critical, which helps organizations uncover consumer patterns, trends, unforeseen correlations and other valuable consumer insight. This type of information can be leveraged not only by marketing, but also in other areas such as customer service and product development.

Analytics 100

Analytics Correlation B2B Sales Tagging 100

Kaon

NOVEMBER 3, 2016

Kaon has leveraged our global marketing community to create an educational seminar that will help you make the right decisions for your organization. Alan Cordial – Senior VP of Account Development at MC2. Click Here to Register! Gavin Finn , President & CEO of Kaon Interactive. 8:30AM: Welcome and Introduction.

Marketing Management 100

Marketing Management Digital Transformation CMO Interactive Marketing 100

Kaon

OCTOBER 11, 2017

Google also developed a mobile VR platform, which it calls “Daydream.” Developers will be able to use ARKit to provide applications that include AR, running on standard Apple smartphones and tablets. Google was the first to introduce an AR mobile platform, which several Android smartphone makers quickly endorsed.

Mobile Marketing 100

Mobile Marketing Viral Marketing Lead Ranking B2B Sales 100

Kaon

SEPTEMBER 16, 2015

Dr. Carmen Simon is a cognitive scientist, who has applied the latest neuroscience research finds to develop why audiences naturally forget most of the content you create. Throughout this session she discussed how the use of brain science can help your audience remember exactly what you want them to. Carmen Simon from Rexi Media.

Hubspot 100

Hubspot Conference Inbound Marketing Tagging 100

Kaon

JULY 29, 2016

When the status quo is being challenged, individuals and companies develop a heightened sense of awareness of how things are (or might be) changing, and they are less able to feel confident in their plans. The more the marketer focuses on helping customers arrive at outcome-based conclusions themselves, the more successful they will be.

Purchase 100

Purchase Paper Interactive Marketing B2B Sales 100

Kaon

SEPTEMBER 23, 2015

Here are 6 tips to help your company power the bottom of the funnel with sales enablement: Prioritize leads and help leverage triggering events. Show them what you are doing that can help them overcome their pain. Develop a community of customer advocates to help tell your story for you. Check us out !

Top of Funnel 100

Top of Funnel Hubspot Conference Buyer's Journey 100

Kaon

MARCH 24, 2016

The most effective strategy for building loyalty in your customer base is to develop a relationship that’s based on engagement, and optimizes each customer interaction. To acquire, delight and retain customers, companies have to think and act in a more strategic way. Start engaging before they become customers.

Loyalty 100

Loyalty Ad Building Interactive Marketing B2B Sales 100

Kaon

DECEMBER 26, 2017

How do you develop the best mobile application to achieve your organization’s sales goals? We can help. Your sales people always have their smartphones on hand, and your prospects and customers, most likely, keep their mobile devices close as well. We covered what you need to know to be successful with your mobile application. #2:

Top of Funnel 113

Top of Funnel Press Mobile Marketing Guidelines 113

Kaon

MARCH 12, 2019

Everything is developed for mobile, and we are usually the ones reminding our customers that web and desktop are still important to parts of their user experience. To learn more about how Kaon Interactive can help you achieve sales and marketing alignment and engage customers throughout the buyer’s journey, schedule a demo today !

Advertising Agencies 184

Advertising Agencies Enterprise Management Budget Programs Marketing Management 184

Kaon

OCTOBER 21, 2015

It took four months to develop the virtual version from idea to completion, and about half that time was devoted to working out the standard non-disclosure agreements with the vendor while the other half was spent in development of the virtual product. Flashes of LED lighting and motion help create a more realistic virtual experience.

Display 100

Display Paid Search Agency Case Studies Trade Show 100

Kaon

MAY 26, 2020

Developed by Kaon Interactive, the Ricoh Print Solutions Application uses trailblazing 3D product tours and interactive selling tools to communicate solution value, saving the company an average of $1.2M These applications, in turn, help drive increased sales effectiveness and reduced marketing costs.

Interactive Marketing 29

Interactive Marketing Creativity Advertising Agencies Trade Show 29

Kaon

NOVEMBER 9, 2017

For companies that rely on branding to help sell their goods or services, this problem can cut even deeper. When a sales team buys into the company’s values, visions and strategic goals they will develop a sales culture that links up with the brand guidelines and focuses on the positive aspect of the brand. Where to Start.

Guidelines 43

Guidelines Work Management Marketing Management Software 43

Kaon

JULY 20, 2015

We use this technology to help our clients present a clear picture of their competitive differentiators and advantages – what makes them unique and why. We help them solve that problem. Finn: We provide interactive 3D product storytelling applications for sales, marketing and channel partners to use at live events and sales meetings.

Product 100

Product Ad Building Buying Cycle Lead Ranking 100

Kaon

OCTOBER 21, 2020

Michael Guillemette | Applications Software Developer. Michael joined the Kaon application development team at the beginning of the year. The thing I love most about working at Kaon is my connection with the people behind the amazing technology that we develop and deliver to our clients.

Enterprise Management 162

Enterprise Management Work Management Marketing Management Demand 162

Kaon

MARCH 12, 2020

What insightful marketers recently have learned is that just looking at clicks and time-on-page is not sufficient to develop an understanding of the user’s intent, and neither are these kinds of declarative metrics reliable indications or predictors of future behavior. For example, another Kaon-developed app fits that profile.

Marketing Analytics Tools 205

Marketing Analytics Tools Lead Ranking Distribution Analytics 205

Kaon

MARCH 25, 2020

We must maintain a focus on helping our customers solve their challenges – always delivering an understanding of how we create value, rather than what we sell. Innovative Digital Marketing and Sales Platforms Help to Weather the Storm . client and developer conference will take place as a global, “digital-first” event in 2020. .

Enterprise Management 113

Enterprise Management Planning Digital Transformation Marketing Management 113

Kaon

AUGUST 8, 2019

In order to overcome this business challenge, Kaon Interactive developed an interactive sales/marketing application to illustrate this complex, intangible, and global product offering that enables customers to understand the vastness and value of AWS’ infrastructure story that was shown on touchscreens in the AWS re:Invent booth. “I’m

Marketing Websites 113

Marketing Websites Amazon Interactive Marketing Marketing Report 113

Kaon

JULY 14, 2015

The objective of content marketing has shifted from lead generation to developing effective engagement. Personalization will continue to be a focus of marketing attention for the rest of 2015, especially with the continuing development of marketing automation tools that allow for more unique and relevant deliverables.

Deliverability 100

Deliverability Content Interactive Marketing Lead Ranking 100

Kaon

DECEMBER 9, 2015

Another example involves client Nimble Storage, one of the fastest-growing flash storage companies in the world, which wanted to develop a customer-centric digital interactive solutions storytelling approach to showcase its unique value proposition.

Lead Ranking 100

Lead Ranking Lead Scoring Marketing Management Deliverability 100

Kaon

SEPTEMBER 26, 2019

Previously, she worked as a software developer for Kearfott Guidance, Raytheon Company and Interactive Video Systems. My passion is for consultative sales, and one of the key things that I like about Kaon is the fact that we help marketing and sales teams make a digital transformation. Kyle Savell, Application Software Developer.

Class 30

Class Enterprise Management Work Management Marketing Management 30