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Seven Content Types to Focus on in Your 2023 Marketing Strategy

Webbiquity

Evergreen Content Evergreen content should be the cornerstone of your overall content development strategy. Image credit: MarketBeat The FAQ section at the bottom of the post is particularly valuable, as it provides answers to the most common questions people are likely to have about this type of stock.

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Key Digital Branding Tips to Dominate Your Online Presence

Navigate the Channel

Establishing a brand can sometimes be accomplished in just months…but in many cases, an effective brand can take years to develop. This type of content can have a positive effect on your SEO efforts by increasing page views, links, and long-term visibility. How can I develop authority in my industry through digital branding?

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4 Ways Social Listening Can Help You Create Amazing Content

Oktopost

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. What Is Social Listening?

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Five Sales Enablement Tactics B2B Marketers Need to Master

Webbiquity

Determine Product Messaging. To close deals, product language has to be consistent from the top of the funnel down to when a prospect becomes a client. Sellers and marketers have to collaborate to develop this consistency in product messaging. Develop Sales Rep-Influenced Content.

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Are You Targeting The Right People on Your Social Media?

Navigate the Channel

Understanding the Power of Social Media Social media platforms such as Facebook, LinkedIn, Twitter, Instagram, and Pinterest have revolutionized the way we communicate and promote ourselves or our businesses. Develop high-quality, engaging content that resonates with your target audience. appeared first on ER Marketing.

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The power of a niche: How Monica Lent built a thriving paid community for developers

ConvertKit

The resource she already had was an audience of 9,000 developers who followed her on Twitter. This became relevant when many of her developer friends started blogs and turned to her for advice. So many developers start a blog and abandon it after three posts. Image via Monica Lent on Twitter.

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Social Media for Manufacturers: Learn to Boost Your Brand

Go Beyond SEO

Whether it’s sharing industry insights, behind-the-scenes glimpses into your manufacturing process, or showcasing your products in action, your content should be informative, entertaining, and shareable. Instagram is perfect for sharing visually appealing content such as product photos or short videos.