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How to Build a Digital Product Brand That Lasts

Webbiquity

A digital product brand is a recognizable symbol that distinguishes an organization from its competitors. A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. Guest post by Tara Dwyer. Improve Your SEO.

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10 Creative Ways to Use Videos for B2B Marketing

Webbiquity

Whether you’re launching a new product, trying to more effectively connect with your audience, or just want a fresh approach, these ideas are all about bringing some fun and creativity to your videos. Cinematic Product Launches Cinematic product launches are like making a mini-movie to show off your B2B products in a cool way.

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Six Proven Strategies to Build Customer Relationships and Brand Loyalty

Webbiquity

Like any other relationship, positive change requires continuous effort. Increases customer lifetime value (CLV): Building solid relationships with your consumers encourages them to spend more on your products and services. Efficiency is vital in building positive customer relationships and brand loyalty.

Loyalty 309
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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Video marketing has become a vital and productive tool for businesses in almost every sector. Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services.

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New Social Media Advertising Strategies for 2023

Webbiquity

This approach not only saves time and money, but also helps brands pinpoint their most loyal customers while helping prospects make educated purchasing decisions. Brands such as Lululemon, Amazon, Spotify, and Chewy have developed reputations for getting social media customer service right.

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The Future of B2B eCommerce Marketing Trends

Webbiquity

Today, B2B sales prospects turn to the Internet not just for product research but also purchasing. Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions.

eCommerce 270
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How to Maximize ROI from Your Event Marketing Content

Webbiquity

Large, in-person events should be happening again by this fall, and for large, complex live event production, G2Planet offers a superior combination of functionality and service. Content production is a big part of that expense, as noted here. Both can help you reach new buyers, educate them about your solutions, and generate leads.