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How to Develop an Outstanding Business Development Plan

Stevens & Tate

Developing a great business development plan requires a strategic mindset, comprehensive analysis, and meticulous execution. The business development plan should include a well-defined implementation process with clear responsibilities and timelines. Here are 8 proven steps to developing a winning business development plan: 1.

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5 Questions to Ask AI to Help Develop Marketing Personas

Marketing Insider Group

To get you started with using AI to develop marketing personas, we’ve created a list of five questions to ask with real ChatGPT input and output examples. Additionally, understanding which types of resources your audience looks for can help you to develop content in a format they’ll actually consume.

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The Importance of Developing Trust Through Branding

Marketing Insider Group

To be successful in the long run, companies must understand the importance of developing trust through branding and focus on establishing that trust as much as they do on launching new product lines and services. Developing Trust Doesn’t Need to Be Difficult. And at the end of the day, that’s what it’s all about, isn’t it?

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How to Ensure You Keep Your Dashboard Development on Track

Vision Edge Marketing

This post identifies 12 pitfalls associated with dashboard development and how to avoid them. As such, dashboard development is typically a deliberate investment, one in which rework and redoes are costly. The 12 Most Prevalent Pitfalls of Dashboard Development and How to Avoid Them. Yes, I Want My Growth Idea.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

By attending this session, you'll learn: How to develop a common view of the customer and define the roles of engagement 🔐 How to go beyond marketing and sales alignment, and truly align across the full customer journey 🌐 What key metrics can (and should) be used to unify marketing and sales 📈 and more!

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Streamlining Content Development with Minimal Lift 

Heinz Marketing

It also makes it easier to repurpose content so that for every new marketing campaign, there doesn’t always need to be a huge lift to develop a lot of new content. The parent content is the main piece of content and the child content are the pieces of content that can be developed from the main parent content.

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How Generative AI is Revolutionizing Application Development

Salesforce Marketing Cloud

We are at an inflection point in the history of application development. This could be the most transformative shift yet in application development. Using AI for app development, developers write building blocks (actions) that encapsulate granular functionality instead. This is an exciting time for app development.

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

Many in the UX space reiterate that “knowing your audience” is paramount to developing great user experience, and that empathy is the cornerstone of UX. Use Product Management Today’s webinars to earn professional development hours! UX has a critical role in making that future possible.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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The Best Sales Forecasting Models for Weathering Your Goals

This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. Your future sales forecast? Sunny skies (and success) are just ahead!

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Building a Research Flywheel: A Helpful Guide for Product Managers & Their Teams

Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset

By developing product- and customer-focused Flywheels, you can uncover new insights, make better products, and invest in more meaningful research. Use Product Management Today’s webinars to earn professional development hours! But no one tool or method can create a thriving research practice for product managers.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer.

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Join Christian Bonilla, VP of Product at UserTesting, as he reveals tips for taking ownership of the product vision to guide the development process. Use Product Management Today’s webinars to earn professional development hours! February 9th, 2022 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT.

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11 Email Deliverability Strategies to Reach the Inbox

Data Axle’s deliverability experts developed this guide to help you overcome the challenges that stand in the way of optimal inboxing. Marketers highly value email as an effective, reliable channel to engage with your audience and drive revenue for your company. You’ll learn: The most common deliverability issues and why they happen.