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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

How can you use demographic and geographic targeting to improve results? Better Targeting = Better LeadsDemographics for SMBs by Search Engine Watch. Carrie Hill explains how to use demographic targeting tools from AdWords, MSN AdCenter and Yahoo to increase conversion rates for b2c search marketing programs.

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Humans of Marketing: Tyler Brewer

Conductor

So when I was looking for my first job out of college, I found a search marketing internship at an agency, iProspect, that would give me an entry-level position after three to six months of a successful intern program. So we went in search of a tool that could help quantify our efforts, and that tool was Conductor.