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Understanding and exploring core social media features

Sprout Social

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. For example, the link in bio feature can direct your audience to more content on your website.

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9 Things That Can Dramatically Improve Site Accessibility

Marketing Insider Group

A significant segment of the population is dealing with at least one disability that prevents them from regular website interaction. Several high-profile cases, including defendants Domino’s and Beyoncé Knowles , have ended with settlements. You’ll want to select one that supports accessibility features. Brand Reputation.

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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

Facebook is constantly adding and removing features for businesses. The Facebook audit is divided into four parts: Profile and branding. Facebook profile and branding audit. In this part, we take a look at your profile. Looking at your profile and branding is all about that first impression. Profile completion.

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How Can You Use Data to Build Better Personas?

Zoominfo

Marketers : Customer personas allow marketers to segment their campaigns, and send personalized content to each different profile type. Marking each case that a customer files with a tag can allow you to go back and look at things like feature requests. Additionally, personas can help to enhance SEO strategy.

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Elevate B2B Marketing News Weekly Roundup: B2B Events Thrive, LinkedIn Adds Top Skills, & Google Business Gets Social Links

Top Rank Marketing

percent during November to 13 percent, according to recently-released data.

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Top 6 Social Media Marketing Tools for Small Businesses

TrustRadius Marketing

It provides all the essential features that businesses need to manage their social media. Even better, it makes those features simple to use. The $49/month tier allows one user to schedule posts and respond to messages across up to ten different social profiles. Click here to read Hootsuite reviews.

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5 ways social media listening increases customer advocacy

Sprout Social

Dutch Coffee Bros may notice a growing interest in unique flavor profiles and can use this data to innovate their product line and build a strong connection with existing and potential new market segments. For example, productivity and note-taking app Notion’s new Calendar feature faced user access issues due to authorization errors.