Webbiquity

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12 Effective Product Launch Email Ideas for Better Performance

Webbiquity

The balance of copy and images is a fantastic way to display the information, particularly for nutraceutical products aimed at women. This example from MVMT illustrates messages that instantly catch the eye of two core demographics who adore Party Favor and who trust the MVMT label.

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Five Facebook Advertising Features You Haven’t Tried Yet

Webbiquity

If you want to run two different versions of the same post, divide your intended demographic into two lists and send one ad to each. This feature gives you a second chance at marketing and can display products that the lost visitors looked at before they clicked from your site. Dark posts are also great for A/B testing.

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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

How can you use demographic and geographic targeting to improve results? Better Targeting = Better Leads — Demographics for SMBs by Search Engine Watch. Carrie Hill explains how to use demographic targeting tools from AdWords, MSN AdCenter and Yahoo to increase conversion rates for b2c search marketing programs.

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B2B Mobile Websites: Prepare, but Don’t Panic

Webbiquity

Based on analysis of traffic patterns of b2b technology websites I’ve worked with (more than 40 are displayed in my Google Analytics home screen view currently), mobile browsing is a growing but still fairly small part of the picture.

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Hashtag Tracking: How to Get a Detailed Analysis of Your Social Media Campaign

Webbiquity

Simply enter a primary keyword related to your campaign and the tool will display a list of hashtags from which you can choose the ones that seem the most relevant. Just enter the hashtag you want to track and the tool will display detailed insights to help you analyze the success of your campaign.

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The One Effective Use of Facebook for B2B Marketing

Webbiquity

It isn’t demographics. And as one more bit of anecdotal evidence, I have my Twitter, LinkedIn and Facebook badges all displayed in the left column of this blog. And as Mark Schaefer has noted, b2b Facebook success stories are notoriously hard to come by (he found one ).

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Display a feed of brand-related comments from a variety of social networks on your website? Display a feed of brand-related comments from a variety of social networks on your website. Supplement your email list with your contacts’ social network info? Create video emails? Your custom paper is updated daily and easy to share.