survey 
Martech
MARCH 7, 2022
Given all of that promise, marketers are certainly evaluating these technologies and one crucial part of that process is the demo. It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons. Does the vendor seem to understand our business and our marketing needs?
DiscoverOrg
APRIL 7, 2017
Martin, also a speaker and critically acclaimed author, was so intrigued by DiscoverOrg’s contractually guaranteed accuracy claim of 95% that he conducted a survey of our data and published the results: An Independent Study of DiscoverOrg Contact Data Accuracy. Emails were sent to the sample data set addresses and the accuracy level was 97%.
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Zoominfo
APRIL 29, 2021
Perhaps that same AE took three times as many demos as everyone else on the team but only sold two times the average contract value (ACV). In this article, we’ll focus on the steps to create a scorecard and then walk you through a sample version. However, a scorecard adds context to that number. What Is A Sales Scorecard?
Salesforce Marketing Cloud
DECEMBER 1, 2021
Visits to a doctor’s office to hand out drug samples are more limited, as are “lunch and learn” sessions to explain the latest technology to staff. A recent survey by Bain & Company found that while 75% of physicians preferred in-person sales visits before the pandemic, nearly half now say they prefer virtual exchanges.
Adobe Experience Cloud Blog
NOVEMBER 9, 2018
Here is a sample agenda and the process to manage it: Introduction and reminder of the OKRs, available resources, and process that will be followed. For example, 33% of visitors are requesting demos on how to use the email service provider (ESP). Incentivized exit surveys. Incentivized entry surveys. Email surveys.
The Point
NOVEMBER 14, 2014
In this case, to their credit, Software Advice is candid about their sample population (mostly large companies) and where their results align with, or depart from, other recent industry research. Second, let’s consider what the survey respondents most likely meant by “lead quality” in this context.
NuSpark Consulting
JUNE 1, 2018
It’s best not to guess when you’re doing this, so market research or surveying former clients is a good way of finding out what works. Other content assets proven to work at this stage of demand generation include product webinars, case studies, data sheets, targeted newsletter, demo videos, product samples or free trial periods.
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