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Crimson Marketing

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5 Ways to Boost Your B2B Marketing into Overdrive

Crimson Marketing

AUGUST 4, 2015

They could guide buyers through product demos allowing for familiarization with product capabilities, and could highlight their strengths vis-à-vis the buyer needs. Below are five ways to boost your B2B Marketing into overdrive: Step 1 – Take a “Full Funnel” Approach. You also have to focus on filling your funnel.

B2B Marketing 100
B2B Marketing B2B Thought Leadership Top of Funnel Funnel Advertising 100
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David Ginsburg, CMO of Pluribus Networks: How to use Marketing Technology to Market Technology [Podcast]

Crimson Marketing

SEPTEMBER 30, 2014

He also discusses how Pluribus uses registration walls to capture user data and nurture leads. Content that’s King: From David’s experience, videos of demos and customer case studies on Pluribus’ website are viewed more frequently than 1 or 2 page information sheet downloads.

Network Marketing 100
Network Marketing CMO Marketing Management Marketing Automation Services 100
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