Tomorrow People

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How the metaverse will transform the future of B2B marketing

Tomorrow People

According to Forrester, more than 75% of U.S. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. Content will be more interactive I think it’s safe to say that no one will be visiting the metaverse to read a static white paper. But it shouldn’t be that way.

article thumbnail

How the metaverse will transform the future of B2B marketing

Tomorrow People

According to Forrester, more than 75% of U.S. Trade shows, product demos, client meetings, and online ads are all core pillars of B2B marketing. I think it’s safe to say that no one will be visiting the metaverse to read a static white paper. Most B2C brands have readily embraced it. But it shouldn’t be that way.