Tiecas

MARCH 21, 2024

Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. So, what can this post offer that you couldn’t find with a simple Google search? Here’s why: Long Sales Cycles: The journey from awareness to purchase can stretch over months or even years.

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. Optimizing FAQ’s and product support information can provide answers to customers before they call support. And do you tend to use the same basic sales cycle categories for your B2B clients?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

accelerate agency

FEBRUARY 16, 2023

One of the best SaaS reporting tools around, built-in intelligence shows you every report about your sales metrics you could think of. Google Analytics Google has some powerful tools and impressive features. Think Chrome, Google Drive, Google Docs, etc. Google Analytics doesn’t disappoint in its suite of products.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

accelerate agency

FEBRUARY 16, 2023

One of the best SaaS reporting tools around, built-in intelligence shows you every report about your sales metrics you could think of. Google Analytics Google has some powerful tools and impressive features. Think Chrome, Google Drive, Google Docs, etc. Google Analytics doesn’t disappoint in its suite of products.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

Single Grain

SEPTEMBER 22, 2023

Examples include ebooks, webinars , email newsletters and product demonstrations. Content at the BoFu stage is geared toward making a sale. This can include product demos, free trials, pricing information , case studies and direct sales outreach.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105

Single Grain

AUGUST 6, 2019

As leads progress through your funnel, your outreach methods will get more and more personalized (sometimes involving a product demo or a phone call) until the sale takes place. These requests are routed directly to her salespeople, who, because they’re dealing with warm leads, close roughly 50% of the customers to whom they demo.

Top of Funnel 112

Top of Funnel Marketing Funnels Marketing Qualified Leads Paid Content 112

Vidyard

FEBRUARY 2, 2021

Virtual Conference and Webinar Statistics 3. Where to Use Video in the Sales Cycle 4.1 Post-Sale 5. Video Trend #1: Sales Videos Expand Further Down the Funnel 1.1 Show Instead of Tell” with Short Demos through the Buying Process 1.2 Video Trend #2: Post-Sale Teams Embrace Video 2.1 Do the Research 3.3

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65