SnapApp

JANUARY 12, 2017

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

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Planning Top of Funnel Promotion Content 48

SnapApp

JANUARY 12, 2017

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

Planning 48

Planning Top of Funnel Promotion Content 48

Adobe Experience Cloud Blog

JUNE 28, 2013

At Marketo we run hundreds of webinars a year. Personally, I find traditional webinars very dry, especially product demos which I am responsible for. Also, I want our prospects to connect with me personally as the local face of Marketo in APAC. Event Marketing' Connect with Your Audience. A New Style of Webinar.

Webinar Metrics 48

Webinar Metrics Marketo Top of Funnel Broadcasting 48

Adobe Experience Cloud Blog

AUGUST 13, 2012

by Liz Smyth Events are an important part of most B2B marketer’s bag of tricks. In fact, according to BtoB Magazine*, event marketing accounts for one fifth of the marketing budget. State of Event Marketing, July 2011). The #RockTheRev got everyone tweeting and following speakers.

Co-Registration 48

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SpotMe Blog

JULY 27, 2021

Regardless, having a plan of action for what to do after the webinar or event is key, and according to Wistia ’s Solutions Associate, Lauren Babitz, that starts with knowing how to track your leads and success. “I I think that’s something that we don’t often put as much thought into,” Babitz explained as a guest of The Event Marketing Show.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Adobe Experience Cloud Blog

MARCH 31, 2014

If you’re in marketing, you probably think a lot about delivering content to your audience, but the way that you personally deliver content (whether it’s during a webinar, a sales call, a product demo, or a conference session) is just as important as your email open-rates. Event Marketing'

Eye-Tracking 48

Eye-Tracking Marketo Webinar Metrics Lock-In 48

Vidyard

OCTOBER 3, 2018

If you need some inspiration, check out some examples below: Marketing Video libraries make your the lives of your business’ marketers easier than ever by letting them manage and organize all of their video content in one place.

Work Management 74

Work Management Video Marketing Marketing Management Marketing Automation Services 74

Vidyard

OCTOBER 3, 2018

If you need some inspiration, check out some examples below: Using Libraries for Video Marketing Video libraries make the lives of your business’ marketers easier than ever by letting them manage and organize all of their video content in one place.

Enterprise Management 65

Enterprise Management Work Management Video Marketing Marketing Management 65

SpotMe Blog

JULY 21, 2023

Integrations If you use other software like CRMs , MAPs, or engagement platforms look for event registration solutions that integrate with those platforms. Common integrations include Hubspot , Salesforce , Marketo , or Veeva if you’re a life science or pharma company.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

SpotMe Blog

JULY 13, 2023

But now in-person events are back and buyers are looking for one/a select few marketing event management software solutions to meet their needs for the mixed event formats they run every year – in-person, virtual , hybrid , webinars , and on-demand. Take live event captioning , for example.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Research 52

SpotMe Blog

JUNE 28, 2023

Because it seems no other digital marketing strategies can match the level of personalized content, immediate feedback, and a sense of community that webinars bring. But you don’t want to have to track event metrics and KPIs manually. Veeva CRM , Salesforce , Hubspot , Marketo , Rainfocus ) that collect webinar data for you.

Webinar Metrics 59

Webinar Metrics Enterprise Management Planning Work Management 59

DiscoverOrg

SEPTEMBER 14, 2018

Dreamforce-adjacent events. A stylin’ soiree with networking, demos galore, and heavy-weight speakers from SiriusDecisions, Forrester, Salesforce? DiscoverOrg and our friends Marketo and Gong.io , for Cocktails, Conversations, and Conversions. Meet you there! Salesforce Enablement Soiree. Join the cool kids.

Account Based Marketing 207

Account Based Marketing Top of Funnel First-Mover Advantage ABM 207

DiscoverOrg

SEPTEMBER 17, 2018

Dreamforce-adjacent events. A stylin’ soiree with networking, demos galore, and heavy-weight speakers from SiriusDecisions, Forrester, Salesforce? DiscoverOrg and our friends Marketo and Gong.io , for Cocktails, Conversations, and Conversions. Meet you there! Salesforce Enablement Soiree. Come sit with the cool kids.

Account Based Marketing 120

Account Based Marketing Top of Funnel First-Mover Advantage ABM 120

Adobe Experience Cloud Blog

AUGUST 19, 2014

Author: Jennifer Hawkins Events have traditionally been one of marketing’s biggest spends, but they’re notorious for failing to generate useful information. Understandably, this makes it difficult for data-driven marketers to justify expensive events, and to get clear insight into what works best. Event Marketing'

Spending 48

Spending Thought Leadership Sales Qualified Leads Webinar Metrics 48

PathFactory

AUGUST 22, 2018

Whether online or offline, event marketing offers some of the most powerful opportunities for 1:1 qualification and warm list building. But for an effective event strategy, there is so much more to it than just showing up. We have a booth call before the event starts with role-playing and practice runs.

Sales Management 40

Sales Management Ideal Customer Profiles Webinar Metrics Top of Funnel 40

SpotMe Blog

AUGUST 4, 2023

The event check-in software is integrated with the larger Whova platform, facilitating a holistic approach to event management, including attendee engagement, event marketing, and insightful post-event analytics. Integrations include Hubspot , Marketo , Salesforce , Rainfocus , and Veeva.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Adobe Experience Cloud Blog

DECEMBER 12, 2013

Outside of the presentation (slides, demos, etc), you can generate more content using these tools: Polling questions and answers. How to Multiply Your Webinar ROI: Repurpose Your Webinar Content was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Event Marketing'

Webinar Metrics 48

Webinar Metrics ROI Top of Funnel B2B Thought Leadership 48

Adobe Experience Cloud Blog

JUNE 12, 2015

If you represent a software company, you’ll likely want at least one monitor to give interactive demos to interested visitors. How else are you going to keep notes on attendees and/or collect their information for subscriptions? On-Site Survival Kit. I’d love to hear them (so that you can help me, too!).

Thought Leadership 48

Thought Leadership Banners Work Management Marketing Automation Services 48

Vidyard

FEBRUARY 2, 2021

Show Instead of Tell” with Short Demos through the Buying Process 1.2 Recommended Video Type: Demo 3.3 How to Add a Video to a Free-form Marketo Landing Page 3.3.4 Marketing Email Video Length 2.4 Demo Video Length 3.5 Part 3: 7 Types of Digital Marketing for Startups 3.1 Content Marketing for Startups 3.2

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

TrustRadius Marketing

NOVEMBER 2, 2022

With features and integrations incorporated into your workflows, the company is on a mission to deliver more leads for sales and marketing, with more closed deals, more efficiency for operations, and more control for leadership. Adobe Marketo Engage. The vendor offers a 30-day trial and a short demo series on Office 365 backup.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Vidyard

SEPTEMBER 14, 2021

Show Instead of Tell” with Short Demos through the Buying Process 1.2 Part 3: 7 Types of Digital Marketing for Startups 3.1 Content Marketing for Startups 3.2 Social Media Marketing for Startups 3.4 Email Marketing for Startups 3.5 Event Marketing for Startups 4. How Marketing Can Work With Sales 4.2

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

TrustRadius Marketing

NOVEMBER 2, 2022

Adobe Marketo Engage. Adobe Marketo Engage, from Adobe since 2018, aims to help marketing teams drive demand and growth in their companies by delivering exceptional experiences in concert with sales at every stage of the customer journey. Schedule your live demo here. LEARN MORE. LEARN MORE. Microsoft 365. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Adobe Marketo Engage. Adobe Marketo Engage, from Adobe since 2018, aims to help marketing teams drive demand and growth in their companies by delivering exceptional experiences in concert with sales at every stage of the customer journey. The vendor offers a 30-day trial and a short demo series on Office 365 backup.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Adobe Marketo Engage. Adobe Marketo Engage, from Adobe since 2018, aims to help marketing teams drive demand and growth in their companies by delivering exceptional experiences in concert with sales at every stage of the customer journey. Schedule your live demo here. Core HR and Payroll. Talent Management. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52