B2B Call Tracking: Get Credit for All B2B Leads By Caring About Phone Calls
KoMarketing Associates
NOVEMBER 13, 2013
According to a study sponsored by Eloqua, the biggest challenge for B2B marketers is generating enough high quality leads. These landing pages offered things like White Papers, eBooks, and webinars. It can generate lead quality information, tell you how price sensitive a customer is, and even measure sales performance.
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