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DemandBase Creeps Up the Value Chain

Customer Experience Matrix

I had a nice little chat with DemandBase two weeks ago. That is, they take business data from several including sources Hoovers, D&B , LexisNexis , AccuData , BusinessWatch Network , Jigsaw ) and merge it into one big contact list that people can use for outbound promotions or to enhance their own files.

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Marketo Sales Insight Expands Salesforce Access to Marketing Data

Customer Experience Matrix

Marketo today officially launched “Sales Insight”, an application that makes prospect activity history directly available to sales people from within Salesforce.com. This can be integrated with Demandbase and Jigsaw to download the names of contacts at those firms. I had a personal demonstration last week (are you impressed?),

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

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The B2B Marketing Party of the Year: The Marketing Cloud Party at Dreamforce 2009

Adobe Experience Cloud Blog

They include: Jigsaw, Hoovers, Pivotlink, On24, Demandbase, and Marketo. And all will be available to answer any questions you have about The Marketing Cloud and marketing with salesforce.com without pushing any heavy sales pitches. This party is about having fun! . Regis- just one blog from the Moscone center.

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Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

Contact names are available free through LinkedIn or on a pay-or-play basis from Jigsaw. Demandbase is a simple, elegant lead enhancement solution with an affordable starting point at under $200 per month. It's also fully integrated with Salesforce.com. Pricing starts at about $300 per month.