A New World for B2B: Demandbase and LiveRamp To Provide Industry-Leading Identification and Targeting Solutions
Engagio
NOVEMBER 18, 2020
In response, vendors are investing more in digital marketing, particularly in account identification and ad targeting solutions, which have become a primary means to reach their target accounts. B2B brands will now have access to the industry’s best account identification and targeting capabilities at their fingertips.
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