Lattice

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The Next Generation Platform for Account-Based Everything is Here!

Lattice

For example: Demandbase runs an account-based program across 3,000 accounts (including enterprise and mid-market segments). The post The Next Generation Platform for Account-Based Everything is Here! They’ve seen up to 285% higher win rates and 35% higher deal sizes. And as always, feel free to leave a comment below.

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The ABM Revolution is Here!

Lattice

But rather than overthrowing a government, this revolution has completely turned established lead generation tactics on their head, and is shaking up marketing teams from coast-to-coast. Continuing with the theme of putting ABM into action, Demandbase also launched the ABM Alliance at the conference.