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B2B Events in 2015 – Where to Go and How to Learn

ANNUITAS

I have been to a lot of marketing events, on both sides of the booth. It can be difficult to apply the things you learn at these events to your own situations, but here are some tips to help get more out of the events when you get to go as an attendee, not a sponsor. 1) If you go, be present. 3) Empathize and Imagine.

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Helping Clients Achieve Their ABM Goals: Meet Megan Anderson, VP of Customer Success

DemandBase

Recently, Megan Anderson Vasquez was promoted to Vice President of Customer Success at Demandbase. Beth Tiltges, Director of Field & Customer Marketing at Demandbase, notes, “I have worked with Megan for close to six years, and she is the epitome of a true business partner. I’ve been at Demandbase for about six years.

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InsightSquared to Kick Off Revenue Ops Event of the Year in Boston

InsightSquared

The revenue operations event of the year, Ramp by InsightSquared is the only conference focused entirely on equipping revenue ops professionals with the foresight, skills, and connections required to become the strategic partner today’s go-to-market teams demand. SiriusDecisions is the Premium Sponsor of the event. “It

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Abandon Your Marketing Automation System!?

LeadSloth

The plan is to go back to using only Salesforce.com with some cheap add-on tools for email, form submission and data quality. However, when I started looking into Salesforce.com and the wide variety of add-ons, I was less convinced. The Salesforce.com database has some big issues (e.g. Smart or foolish? Background.

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The Prophets of Profit: Predictions for ABM Success in 2021

Engagio

It’s the time of year again where we reflect on the year’s events and accomplishments and predict what is to come. For example, field teams that are now skilled at adapting formerly in-person events into engaging remote events are thriving, while those that are not skilled in making this migration are struggling. Jon Miller.

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InsightSquared Unveils New Revenue Intelligence Solutions to Drive Predictable Company Growth at Ramp 2019

InsightSquared

Keynotes for Ramp include Steven Spear , Senior Lecturer at MIT Sloan School of Management and author of, “ The High Velocity Edge ,” and Colin Nanka , Senior Director of Sales Enablement at Salesforce.com , well known for competing in ultramarathons in the world’s most treacherous terrains and spreading the message to “Defeat Average.”

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.