Remove urgency

Customer Experience Matrix

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Demand Generation Implementation Survey: Half of Users Deploy Basic Features in One Week

Customer Experience Matrix

Summary : a small survey of demand generation users shows that more than half deployed basic demand generation features within one week , and about 75% within one month. Yesterday’s post described the responders to my online survey on demand generation implementation. Today we get to the main event: what people actually do.

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Onyx Reinvents Itself as a Process Manager

Customer Experience Matrix

It argues, under nice big headings so you don’t have to work very hard, that (a) processes involving a customer are demanding, (b) customer-facing process management requires a new approach to BPM, and (c) customer process management optimizes business results. No, I don’t know who the guy in the picture is.)