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Optimize your Email Deliverability: Content

Heinz Marketing

By Lisa Heay , Director of Business Operations at Heinz Marketing In this blog series, I’m tackling email deliverability broken up into three areas—your audience, content, and the tech stuff. Follow along each month and optimize your email deliverability from the ground up. Read your email from your reader’s perspective.

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How to Maximize ROI with Email Marketing for B2B

Webbiquity

Track any conversion your email marketing contributes to, such as website traffic, using Google Analytics. Optimize for Mobile Devices Given the continued increase in the share of mobile Internet traffic , it’s vital to optimize your B2B email marketing for mobile devices. One easy method is to figure out average value per lead.

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7 Hubspot CRM Integrations to Increase Sales FAST

Optinmonster

Do you want to integrate customer relationship management (CRM) apps with HubSpot to improve your workflow and increase sales? HubSpot offers powerful and seamless integrations to popular marketing, sales, and lead generation tools. Best HubSpot CRM Integrations. OptinMonster seamlessly integrates with HubSpot.

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11 Email Preview Tools to Try Out Today

SendX

HubSpot Free Email This email marketing software by HubSpot allows you to preview your emails in over 30 email clients. The HubSpot email preview tool will assess your emails for such things as colorblind accessibility, missing images, RSS-to-Email campaigns, or personalization tokens.

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7 Best PPC Agency Software to Optimize Your Workflows

Unbounce

As your PPC agency is all about results, you’ll also find the Smart Traffic feature very useful. QuickMail also comes with a free Auto-Warmer plan, which will improve your email deliverability and ensure your emails never land in the spam folder. You can also integrate HubSpot with your cold email software.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Instead, you can measure your email marketing campaigns through other important metrics: Number of email subscribers Click-through rate (CTR) Deliverability rate Unsubscribe rate Bounce rate Open rate The number of email subscribers is unique to a brand or how effective their email optin campaigns are. Did you know? Here Are 16 Reasons Why.

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8 Best Email Marketing Tools For Saving Time and Increasing Conversions

Optinmonster

OptinMonster OptinMonster is the best email marketing tool for effectively converting and monetizing your website traffic. Brevo (formerly Sendinblue) is an email marketing tool with high email deliverability, an easy-to-use campaign builder, and bulk email services. HubSpot also offers detailed A/B testing and analytics.