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Five B2B Video Marketing Strategies to Drive Demand

Webbiquity

Video marketing has become a vital and productive tool for businesses in almost every sector. Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services.

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How Marketers Can Differentiate Their Products Or Service

Marketing Insider Group

In an ambitious marketing world, it is important for businesses to learn how to differentiate their products and services in order to effectively engage and retain customers. Product differentiation is a process used by businesses to distinguish a product or service from other similar ones attainable in the market. Brand Story.

Insiders

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The Secrets to a Successful B2B Product Launch Revealed

Launch Marketing

You don’t have to be a marketing whiz to execute a B2B product launch that translates into revenue. Here’s everything you need to know to bring a successful B2B product launch to fruition. Create a Product Launch Timeline Before launching a new product, it is critical to create a timeline.

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Top 10 Best Email Deliverability Software Systems for 2021

Valasys

But what if you don’t know how to improve your email deliverability rates? What is Email Marketing & Why Do You Need the Modern Email Deliverability Software Systems? Email marketing is a form of advertising that uses email to improve brand recognition, promote products or services.

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The Importance of an Email Marketing Database for a Business

SendX

You can put together an offer tomorrow and try to sell that product or service to your list at no cost. A change in the Facebook algorithm, on the other hand, could restrict your access to Instagram followers. You want good email deliverability to reach your intended audience. You have complete control over your email list.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

68% of customers say that they follow brands on social media to stay informed about new products. That’s way more than Facebook (0.15%), Instagram (0.60%), and X (0.05%). Similarly, the average email deliverability rate is 85.7%. The number is more favorable for social media. This is great news for social media marketers!

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Bypass the YouTube algorithm with email marketing featuring Ben Schoeffler

ConvertKit

Start gathering email addresses before you even have a product. 26:36] Including videos isn’t great for email deliverability, but what’s really detrimental is when you include images that link to a domain that has a bad reputation with email providers. [31:01] Try ConvertKit's deliverability in action. Ali Abdaal. Charli Marie.

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