Remove interactive
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Deep links for push notifications: Best of the MarTechBot

Martech

Prompt: How do you send a push message with a deep link? Answer: To send a push message with a deep link, you will need to follow these steps: 1. Choose a push notification service: Select a push notification service provider that supports deep linking capabilities. Please keep answers simple.

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Samsung sees success with shoppable TV ads

Martech

Shoppable ads are beginning to make an impact on smart TV audiences, with 55% in a new survey sample recalling seeing shoppable ads and 50% admitting to interacting with them. The data comes from a survey of 1,000 adult smart TV owners conducted by Samsung Ads and its partner, AI-powered interactive video platform Kerv.

Ads 110
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Mobile App Optimization & Indexing

seo.co

All of the insights I’ve shared thus far have been relegated to optimizing websites for mobile browsers, but there’s another form of user interaction on mobile devices you should be preparing your business for: apps. Those who already have the app installed will get autocomplete suggestions, along with deep links to content within the app.

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8 New GA4 Features You Absolutely Can’t Ignore

Marketing Insider Group

The more you know about who your users are, what they want, and how they interact with your website or app, the better you can tailor your marketing efforts to meet their needs. It’s a complete rebuild, specifically designed to give marketers more insightful and useful data about their online audiences.

Features 226
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How to send mobile app messages that build loyalty and stay relevant

Martech

Since the user is interacting with your app, you can capture that real-time data, and they almost always use deep linking so that when the user clicks on them [the messages] take them to somewhere specific in the application to then complete some action.”

Loyalty 102
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Facebook Still Thinks It Can Make Apps Work More Like The Web

readwrite

Facebook has been pushing hard to get mobile-app developers to adopt App Links , its open source software that facilitates deep-links (think URLs that point directly to information inside apps). If it succeeds, links inside apps will no longer take you to mobile Web browsers if another app is a more relevant destination.

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Facebook Still Thinks It Can Make Apps Work More Like The Web

readwrite

Facebook has been pushing hard to get mobile-app developers to adopt App Links , its open source software that facilitates deep-links (think URLs that point directly to information inside apps). If it succeeds, links inside apps will no longer take you to mobile Web browsers if another app is a more relevant destination.