Remove de-dupe
article thumbnail

Email Lists: Should You Rent or Buy?

The Point

It was only a few years ago that I would have told any client who asked (and many did) that it was never a good idea to purchase an email list, and that moreover, any list of email addresses that was available for purchase was by definition compiled through nefarious means and not worth the risk. List Purchase. That was then.

De-duping 100
article thumbnail

How to Choose the Right Sales Intelligence Tool for Your Business

SalesIntel

Data cleansing: Data cleansing includes discovering inaccuracies in data, rectifying them, normalizing data, de-duping it, and keeping the data up to date. This alone has the potential to sway the purchasing decision in favor of the vendor. Or if a user stops utilizing a tool, the salesperson is immediately notified.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 2023 B2B Data Buyer’s Guide For RevOps Leaders

SalesIntel

Data cleansing : Sales Intelligence includes finding flaws in data, correcting them, normalizing data, de-duping it, and keeping the data up to date. Alerts : When someone is just beginning their purchase journey, your representative receives an alert allowing you to snag the user early on. Accuracy and relevancy are the keys.

article thumbnail

How to Leverage Your Current Marketing Team to Get Started with ABM Now

Engagio

Building out accounts for key titles (purchasing and enriching data, and ensuring data accuracy). Ongoing management of data (de-duping, enriching, etc.). Who reviews account data on a regular basis? This includes: Matching leads to account. Mapping parent-child relationships in CRM. Labeling accounts by tagging in CRM.

article thumbnail

How to ABM Like a Boss (Part 2): Establish an ABM Team

Engagio

In this response, look for proof that the candidate understands the complexities of a sometimes lengthy account purchase process and how to pinpoint meaningful milestones. Building out accounts for key titles (purchasing and enriching data, and ensuring data accuracy). Ongoing management of data (de-duping, enriching, etc.).

article thumbnail

How to Sell a Product Without Sounding Salesy

ConvertKit

Did you sign up for something and later realize it had been through an undisclosed affiliate link, so you felt duped? You want to create valuable content that’s perfect for someone considering making a purchase. If that’s the case, I want you to explore how it made you feel and what about it made you feel icky.

Product 93
article thumbnail

Racing with Account Blinders On – We Can Do Better

LeanData

Understanding duplicate leads: De-duping and merging leads is a necessary top-of-funnel activity and most tools are very good at catching duplicates when the email address is an exact match. However, a duplicate merge represents a repeat action or engagement with marketing material. In many respects, we’re left running half-blind.