Remove de-dupe
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Data Strategy in an AI-First World: Here’s Where to Start

Salesforce Marketing Cloud

de-duped, error-free, and labeled appropriately)? To provide the personalized experiences your customers expect from you, it’s critical to have your AI model grounded: a process that involves securely providing your model with the customer context it needs to respond more accurately. Where does the data originate?

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Your Cheat Sheet for B2B Revenue Waterfall Transformation

LeanData

In addition to focusing the demand process on demand units, the model also recognizes multiple selling opportunities per account and considers the sometimes volatile mix of prospect and customer opportunities that make up revenue goals at so many B2B companies. First, start with the process initially, then examine the proper tooling later.

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Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Should they care? Should they fix it?

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Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Should they care? Should they fix it?

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Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Should they care? Should they fix it?

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Five tools that can help you break free from data paralysis

ClickZ

In this post, we’ll cover five solutions that can help marketers overcome data paralysis by automating and streamlining the process of collecting, cleaning, managing, and analyzing customer and business data. Solution #1: Clean CRM data with Insycle. Solution #2: Automate lead routing and matching with LeanData.

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How to Choose the Right Sales Intelligence Tool for Your Business

SalesIntel

Here are some of the areas where Sales Intelligence tools can simplify the sales process for you: List builder and filters: List builders, in conjunction with deep filters, assist you in narrowing down the targets from a large list of data to the most relevant ones. As a result, you may wind up making bad decisions. Want to get started?