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28 Effective Tips for Shortening Your Sales Cycle

Zoominfo

This is where SDRs focus on scoring as many meetings as possible, and research shows more than five touchpoints are required to secure an initial meeting. Practice data hygiene in all data systems. Find stakeholders in charge of purchasing decisions. Directly address your prospect’s pain points. Engagement.

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A Guide to Marketing Automation

Zoominfo

Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer. Prioritize Data Hygiene. As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation.

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How To Integrate Intent Data Into Your Martech Stack

NetLine

Data Management Platform: Siloed or inaccurate data can stand in the way of making worthwhile data-based decisions. That’s why having a data management platform (DMP) is a key component of any martech stack. DMPs play a vital role in maintaining data hygiene and consistency across your stack.It

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A Guide to Marketing Automation

Zoominfo

Slow time to action: Sales teams spend a lot of time looking for contact information, which cuts into the time they have to actually make a touchpoint with a potential customer. Prioritize Data Hygiene As we said earlier, data hygiene can be one of the biggest obstacles to success when it comes to automation.

article thumbnail

28 Effective Tips for Shortening Your Sales Cycle

Zoominfo

Engagement This is where SDRs focus on scoring as many meetings as possible, and research shows more than five touchpoints are required to secure an initial meeting. Practice data hygiene in all data systems. Find stakeholders in charge of purchasing decisions. Directly address your prospect’s pain points.

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The Power of Personalization in Database Marketing

Only B2B

Must Read: Data Hygiene: Mastering CRM Data Cleansing for Optimal Performance Personalized Email Marketing One of the most effective ways to implement personalization in database marketing is through personalized email marketing.

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Where are you getting your work done? Wednesday’s Daily Brief

Martech

Like many legacy brands, Weber needed to adapt to changing consumer touchpoints and expectations throughout the pandemic, specifically around the issue of authenticity. You can look at the channels, you can look at email, somebody who’s going to do text marketing, messenger apps, etc. And even [you’ll need] creative designers.”.