Biznology

OCTOBER 3, 2016

Increasing customer engagement with video is not the same as upping the level of charm in the video. It’s getting the customer involved. Apple ‘s release of iOS 10 means that clickable interactive videos will work on hundreds of millions of devices where they don’t work now. Skip intro.

Video Marketing 159

Video Marketing FAQ Youtube Landing Pages 159

KoMarketing Associates

APRIL 13, 2017

As agency and brand marketers continue to develop video content, research suggests that they are still struggling to provide a better customer experience. Marketers Benefit from More Personalized Video Content. Approximately 49 percent are delivering them on landing pages, and 36 percent are sending them in emails.

Paid Search Agency 136

Paid Search Agency Advertising Agencies Video Marketing Ad Frequency 136

Martech

JULY 20, 2021

Frédéric Collard, Weber’s Ecommerce and CRM Manager for their EMEA Hub South division was setting the scene for Weber’s implementation of Teester, a platform that enables clients to scale user-generated video production and distribution via automation. They were excited to have the opportunity to share their experiences using video.

User-Generated Content 115

User-Generated Content Video Marketing Generation Marketing Management 115

Marketing Insider Group

JUNE 5, 2017

When you can demonstrate to your target market – beyond understanding buyer personas, pain points, and customer preferences – you see them as human beings, and the customer bonds you can form can last a lifetime. The post 6 Customer Profile Videos that Deserve an Oscar appeared first on Marketing Insider Group.

Ideal Customer Profiles 153

Ideal Customer Profiles Profiling Video Marketing Buyer Personas 153

KoMarketing Associates

MARCH 2, 2017

New research suggests that marketers will continue to turn to mobile in the coming months, and more are thinking about integrating video with their efforts. In terms of importance, nearly half of respondents (47 percent) claimed that video is “very important” to their customer journey initiatives.

Video Marketing 120

Video Marketing Mobile Advertising Mobile Marketing Acquisitions 120

Search Engine Journal

AUGUST 23, 2022

New custom bidding options in Google Display & Video 360 will allow advertisers to utilize data from GA4 properties, and optimize bids to capture attention. The post Google Display & Video 360 Launches New Custom Bidding Options appeared first on Search Engine Journal.

Display 77

Display Google Video Marketing Advertisements 77

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. It’s already hard to churn out videos, but it’s a lot harder to make sure your content resonates for the right reasons – you want to get customers excited about your brand. When there is purpose behind every frame, customers notice.

Social Media 104

Social Media Video Marketing Media Viral Marketing 104

SmartBrief - Marketing

AUGUST 1, 2023

For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. AARP reports that 45% of Americans who are at least 50 years old play monthly or more often, a significant increase from the 2019 figure, and roughly 22% break out the video games on a daily basis.

Video Marketing 52

Video Marketing Paid Search Agency Opt-out Newsletter 52

Vidyard

APRIL 28, 2017

Most customers share these sentiments and with the ubiquity of instant customer service options from live-chat to SMS, email, voice, and social, customers have been trained to expect things to just work and if they don’t, they want immediate, seamless support. Begin with a solid sequence of customer on-boarding videos.

Paid Search Agency 110

Paid Search Agency Video Marketing SMS Knowledge Base 110

Magisto

OCTOBER 17, 2020

Magisto has always been your go-to video editor with dozens of innovative features that bring your stories to life. TL;DR: With Magisto’s powerful new video editor, you get access to customizable features with the ability to: . Add a custom soundtrack. Make your video, uniquely you! Your videos say a lot.

Features 52

Features Video Marketing Marketing Analytics Tools Sample 52

Influitive

JANUARY 5, 2017

All they usually do is talk about how great their products or services are… instead of letting their customers say it for them. With that in mind, we decided to create a fun video marketing campaign to get people talking—or shall I say, “singing”—about vain marketers. B2B marketers can be pretty vain. Everyone knows Carly.

Video Marketing 157

Video Marketing Campaigns B2B Marketing B2B 157

Vidyard

APRIL 19, 2017

Which of your customers are the happiest? To this end, customer support videos can do more to improve the cost-per-quality of your support, educate them with less effort, and retain them better than any other support tool. How video leads to better, faster, cheaper support: 1. But self-service videos? Here’s why.

Video Marketing 105

Video Marketing Emarketing Multi-Channel Forrester 105

Vidyard

JANUARY 5, 2018

There is a lot of power in a customer’s opinion. Because when a customer is about to make a purchase, they’ll trust their peers’ opinions more than anyone else’s. And that is why customer testimonial videos work so well. Let me show you how! It’s all about perfect timing: The Decision Stage.

Video Marketing 97

Video Marketing Peer-to-peer Opinions Advertising Mediums 97

ClearVoice

DECEMBER 27, 2019

As co-founder of Viral Ideas Marketing , David Feinman predicts, 80 percent of the world’s traffic will stem through video. Much like written content, video and animation take a variety of forms, allowing various vehicles to tell a story, sell a product or build an audience. To tell the story of your customer, at the right time.

Video Marketing 84

Video Marketing Allocation Customer Satisfaction Budget Programs 84

Vidyard

JANUARY 3, 2019

Our SaaS-based emergency communications platform is used by over 4,200 enterprise customers. We help our customers navigate our solutions and troubleshoot problems, some of which become quite complex and situational. But about a year ago, my boss came to me and asked me to explore using video as another channel for customer support.

Video Marketing 94

Video Marketing Enterprise Management Webinar Metrics Youtube 94

ClearVoice

NOVEMBER 19, 2019

Thinking about testing out video as a marketing tool? So if you feel like adding video to the mix, look beyond the direct-to-camera sales pitch and start researching the many other video formats out there. Here are six video storytelling formats to test out: 1. The customer testimonial. The employee culture video.

Storytelling 72

Storytelling Video Marketing Budget Programs Multi-Channel 72

Vidyard

SEPTEMBER 5, 2018

HubSpot Video a new solution powered by Vidyard enables marketing, sales and service teams to easily create, share and track personalized and interactive videos directly within the HubSpot growth platform BOSTON, Sept.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Hubspot 65

Vidyard

SEPTEMBER 19, 2018

It’s 2018 and virtually all marketers understand the importance of adding video content to the buyer’s journey. Which is why you need to integrate video into your lead scoring models and associate the right scores to the right videos. In other words, what video should we score higher?

Lead Ranking 85

Lead Ranking Lead Scoring Marketing Qualified Leads Top of Funnel 85

Vidyard

DECEMBER 13, 2017

There’s only so many hours in the day—that’s why top support teams use video to increase deflection and resolve cases 25% faster, all while boosting overall customer satisfaction. Personalized Customer Engagement. Don’t let your customers be strangers— use video to engage them on a one-to-one basis!

Video Marketing 93

Video Marketing Customer Satisfaction Knowledge Base Analytics 93

Vidyard

AUGUST 31, 2017

If these terms mean anything to you, you almost certainly work in customer support. And if you’re anything like most customer support reps, you’re under a lot of pressure to keep up with demanding customers, while still providing the highest caliber of service. You need video.

Video Marketing 88

Video Marketing Webinar Metrics Knowledge Base ROI 88

Vidyard

MARCH 27, 2018

New capabilities help marketing, sales and customer support teams deliver a wide range of personalized customer experiences proven to stand out and boost audience engagement.

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Video Marketing 65

Vidyard

JULY 12, 2017

Customer retention and growth are key parts of any business, but it’s becoming more difficult than ever to retain your customers. The key to customer success is not just in forming great relationships, but in delivering an exceptional experience throughout the entire customer life cycle.

Video Marketing 0

Video Marketing Customer Satisfaction Paid Search Agency Work Management 0

Vidyard

FEBRUARY 16, 2022

KITCHENER, Ontario – February 16, 2022 – Vidyard , the leading video platform for businesses, today announced that more than 12.5 million people across 250,000 companies are now using its video messaging and video hosting tools. About Vidyard Vidyard is the leading video platform for businesses.

Video Marketing 50

Video Marketing Paid Search Agency Companies Cross-Selling 50

Vidyard

NOVEMBER 22, 2017

Congratulations if you’re among the thousands of businesses that have created a library of customer support videos ! Like any product, your videos are targeted to solve a specific customer problem. Log in and let’s take a stroll through how your customers use your videos so you can optimize them for impact.

Paid Search Agency 72

Paid Search Agency Video Marketing Customer Satisfaction Touchpoints 72

Vidyard

SEPTEMBER 5, 2018

HubSpot Video a new solution powered by Vidyard enables marketing, sales and service teams to easily create, share and track personalized and interactive videos directly within the HubSpot growth platform BOSTON, Sept.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Hubspot 59

Vidyard

AUGUST 24, 2018

At the time, I was working on getting an inside sales team up and running at HD Electric, and I was selling to small utility customers across the US and organizations like electrical cooperatives. It would allow an inside sales person like me to engage customers who are not receptive to email or phone calls, in a new and more effective way.

Video Marketing 78

Video Marketing Viral Marketing Outreach Trade Show 78

Vidyard

MARCH 20, 2018

Customer support teams can now capture and share personal video messages directly within Zendesk to close tickets faster and deliver a more personal customer experience. Vidyard GoVideo makes it fast and easy to record, share and track personalized video messages as an integrated part of the customer support process.

Paid Search Agency 0

Paid Search Agency Work Management Video Marketing Marketing Management 0

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. Vidyard’s free offering can be used by anyone looking for an easy way to create and/or share videos.

Enterprise Management 65

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 65

Vidyard

MARCH 20, 2018

Customer support teams can now capture and share personal video messages directly within Zendesk to close tickets faster and deliver a more personal customer experience. Vidyard GoVideo makes it fast and easy to record, share and track personalized video messages as an integrated part of the customer support process.

Paid Search Agency 65

Paid Search Agency Work Management Video Marketing Marketing Management 65

Vidyard

MARCH 24, 2017

Every CSM knows that change can be a big sticking point for customers, especially a change like a new customer success manager. That’s why he turned to video. His video had 51 unique views (of 61 unique people who received it), and retained more than 65% of viewers all the way to the end. Check out their videos below!

Video Marketing 77

Video Marketing Open Rate Click Rate Outreach 77

Webbiquity

JUNE 20, 2023

Video marketing has become a vital and productive tool for businesses in almost every sector. Image credit: Headway on Unsplash It’s not just consumer brands working with content creators; B2B companies are also increasingly leveraging video content to engage with their target audiences and drive demand for their products or services.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Vidyard

JUNE 26, 2018

With its Summer 2018 update, Vidyard has expanded its Vidyard GoVideo partner ecosystem to help businesses bring personal video messaging to a broader base of employees while optimizing its core video player for both desktop and mobile performance. There is a clear trend towards going video-first throughout the customer experience.

Video Marketing 65

Video Marketing Marketing Management Business Marketo 65

Biznology

JANUARY 23, 2019

As that work shifts, so too will your relationship with your customers and employees. Content marketing strategies will incorporate more and more video into the mix in order to take advantage of our ever-shrinking attention spans and the platforms behind them (e.g., What will change, however, is the form it takes. Like this post?

Marketing AI 106

Marketing AI Video Marketing Brand Identity Branding 106

Vidyard

JUNE 8, 2018

With video platforms becoming increasingly popular for customer support and around ⅓ of companies already leveraging a dedicated library of “how-to” videos on their website, you’re probably thinking about video in your own support workflows.

Paid Search Agency 70

Paid Search Agency Video Marketing Tips FAQ 70

Marketing Insider Group

MAY 1, 2023

It’s no secret that video has taken over the world of digital marketing. From brand storytelling to product demos, we’ve all seen how quickly video has revolutionized the way businesses communicate with their customers. million digital video viewers in the United States alone. Video uploads have increased by 263.4%

Statistics 317

Statistics Video Marketing High Quality Lead Stats 317

Influitive

OCTOBER 30, 2015

With the martech universe expanding rapidly , many marketers are beginning to fear that an overwhelming amount of technology and automation is causing them to lose touch with their customers—at a time when engagement is more important than ever. Use technology to connect directly with your customers and listen to their needs.

Ad Building 100

Ad Building Video Marketing Cross-Selling CMO 100