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The Effective Marketer

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A Buyer Persona Template for the B2B Marketer

The Effective Marketer

Buyer Persona Templates and guides can be easily found on the web, for example: Buyer Persona Institute Template: [link]. But don’t just stick with the standard templates, customize them based on your industry, and needs. Buyer Personas for the B2B Marketer. 10 Rules for Buyer Persona Development: [link].

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The Blogger’s Guide to Online Marketing

The Effective Marketer

Survey your customers. The guide also includes “more than 21 documents, templates, worksheets, and examples to help you put the Ninja’s advice into practice immediately.” These include the all-important things like examples of good, effective sales pages, and email templates. Organize and plan products.

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The State of Demand Generation

The Effective Marketer

The Customer Buying Cycle Framework. SiriusDecisions has a B2B Persona template they use which you should consider for your next content creation project. And so, there are new roles coming down the pike based on each of the critical tasks mentioned before: Seed : Content strategist. Inbound marketer. Create : Automation expert.

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

Sure, our email marketing software has some canned templates but they are very bland. The copy is good but lacks some emphasis on important points such as the fact that Aberdeen Group will be presenting and a Senior Cash Control Specialist (a customer, maybe?) So I decided to create one and share with you. will be presenting.

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6 Ways to Spice Up Boring Email Marketing Campaigns

The Effective Marketer

Give them something that makes them feel important and like they are your most valuable customers just because they are on the list. Revamp Your Template. Revamping your site’s template is a long, difficult process that involves changing out multiple parts and, possibly, confusing a much larger audience. Test, Test and Re-Test.