Webbiquity

APRIL 10, 2018

Marketing is increasingly charged with managing not just communications and lead generation, but the end-to-end customer experience. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. Customer service is another huge expense.

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Sprout Social

FEBRUARY 7, 2023

When taking an employee advocacy program up the chain, employee advocacy stats should be the backbone of your pitch. Stats that prove the impact of advocacy on brand amplification Advocacy supercharges your brand awareness efforts and enables you to amplify your reach beyond what you could achieve with organic tactics alone.

Stats 93

Stats Buy Budget Programs Sales Qualified Leads 93

BOP Design

SEPTEMBER 7, 2021

We may not have all the answers, but we’ve done some research, called on some great sources, and compiled a list of B2B marketing stats for 2022 and beyond. If you need to convince your C-suite or manager to set aside money, time, or other resources for your B2B marketing efforts, these stats should help. Dialogtech). WebFX: [link].

Stats 106

Stats Work Management B2B Marketing Marketing Management 106

BenchmarkONE

SEPTEMBER 17, 2020

An immensely competitive space in B2B and SaaS is customer relationship management (CRM) software. This means, brands that understand the customer best, and use that insight when compiling their marketing plans , are the most successful with their marketing and sales strategies. Check out these current CRM stats.

Stats 116

Stats CRM Marketing Management Top of Funnel 116

Visitor Queue

FEBRUARY 26, 2023

As industry professionals, we should always be adapting our approach to our customers in order to reach […] The post 30 Sales Stats You Need to Know for 2023 appeared first on Visitor Queue Blog | Identify Website Traffic. Honestly, that might not be such a bad thing.

Stats 77

Stats Tactics Traffic Order 77

Vision6

JULY 19, 2020

Compare how your campaigns are doing with the average unique open rate, click rate and other email stats in the 2020 Email Marketing Metrics Report. The email stats are in from our latest Email Marketing Metrics Report and WOW! There’s no way I could have predicted the results it’s had on the email stats either.

Stats 84

Stats Advertising Benchmark CTR Click Rate 84

Porch Group Media

SEPTEMBER 29, 2020

The Customer Data Platform market is expected to grow rapidly over the next five years or so, from USD 2.4 Brands are increasingly turning to customer data platforms as a way to get ahead in such a volatile economic climate. Let’s dive into the stats to get a better understanding. Personalized, Customer Experiences.

Stats 64

Stats Ideal Customer Profiles Cross-Selling Marketing Management 64

Ontraport

NOVEMBER 4, 2019

The scope of what’s possible with marketing tracking is ever-growing — there are constantly new tools coming out that allow you to gain insight into a new area of customer behavior that you didn’t have access to before. One of the easiest ways to track at every stage of the customer lifecycle is through use of UTMs. Stage 1: Attract.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. The post Content Marketing in 2023: 35 Stats You Should Know appeared first on ClearVoice.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Ontraport

JULY 6, 2018

Marketing tracking is less overwhelming when you think of it in terms of the customer lifecycle. Here are the different stats you'll want to look at as your relationships with your leads and customers grow. The post Stats to Track Through the Customer Lifecycle appeared first on The ONTRAPORT Blog.

Stats 76

Stats Leads Lead Marketing Qualified Leads 76

Hubspot

APRIL 5, 2023

You’ll also need a thorough knowledge of sales trends and stats to succeed. With a modest, go-get-'em attitude, you can learn the stats you need to know to anticipate what a career in sales has in store for you. Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require.

Stats 78

Stats Enterprise Management Work Management Marketing Management 78

Sprout Social

SEPTEMBER 14, 2020

By looking at your social data from 2020, you can identify what types of content will resonate with their audience and areas for improvement when it comes to social customer service. As your team starts looking to the future, here are five key stats from the 2020 Sprout Social Index that you need to keep top of mind when marketing in 2021.

Stats 145

Stats Marketing & Strategy Marketing Strategy Planning 145

Marketing Insider Group

MAY 1, 2023

From brand storytelling to product demos, we’ve all seen how quickly video has revolutionized the way businesses communicate with their customers. We have compiled a list of the can’t-miss video marketing stats that every marketer and content creator needs to know. Video Marketing Stats About Your Audience 10.

Statistics 316

Statistics Video Marketing High Quality Lead Stats 316

Visitor Queue

FEBRUARY 1, 2021

Marketing is constantly evolving with new technologies, new platforms, marketers exploring new ways to engage customers, etc. The post 52 Marketing Stats You Need to Know for 2021 appeared first on Blog Visitor Queue. With this industry constantly evolving, it is important to keep up to date with marketing statistics.

Stats 103

Stats Allocation Statistics Marketing & Strategy 103

LeanData

FEBRUARY 4, 2022

They also respond instantly, immediately helping your leads progress in their customer journeys. . Sales engagement platforms (SEPs) like Outreach, Salesloft and High Velocity Sales allow you to build out a multi-touch process for advancing your leads’ customer journeys. 10 Speed to Lead Stats All Revenue Teams Should Know.

Stats 98

Stats Sales Qualified Leads Marketing Analytics Tools Leads 98

Lake B2B

OCTOBER 29, 2021

Email marketing is an effective way to keep in touch with your customers and prospects. The post 10 Email Marketing Stats to Keep You Ahead of the Curve appeared first on Blog. It’s not as exciting as social media or a new website, but it can be just as important for growing your business.

Stats 98

Stats Email Marketing Social Media Marketing Prospects 98

SendX

OCTOBER 20, 2020

But beyond brand awareness, product promotion and recovering abandoned carts, email marketing is an effective channel for customer appreciation and retention. Keeping an existing customer is significantly more cost-effective than trying to attract new ones. Gratitude Emails Thank your customers for being customers.

Loyalty 195

Loyalty Amazon Email Marketing Paid Search Agency 195

Webbiquity

MAY 6, 2020

The term “customer engagement” has become quite a buzzword over time. Customer engagement reflects the amount of a brand’s interaction with its audiences across various touchpoints. Big brands like IBM, Google, Microsoft, Starbucks are seen blogging regularly as a means to interact with their customers.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Engagio

APRIL 12, 2024

What is customer retention and why is it important “It costs five times as much to attract a new customer than to keep an existing one.” Customer retention: the ability of a business to keep its existing customers. Happy and satisfied customers lead to loyalty and retention. Let’s start with the why.

Marketing Management 62

Marketing Management Allocation Lead Ranking DemandBase 62

Sprout Social

MAY 5, 2020

Eventually, you should carve out time to dig into all of the data in this latest Index report, but in the meantime, here are eight key stats to start a conversation with your team about the importance of social data. Action item: Social media is often the first place where customers will turn to for product and service information.

Stats 133

Stats Business Lead Scoring Lead Ranking 133

Bannerflow

SEPTEMBER 27, 2021

One of the most breathtaking stats we found during 2020 was that on average all ads – across industries – see an uplift of 85% compared to any average day during the year. What the stats show is that big multi-nation porting events have a seismic affect on the performance of display campaigns. Looking ahead to the next big event.

Display 98

Display Stats Advertisements Advertising 98

Hubspot

JANUARY 6, 2021

Since landing pages are tailored to customer interests, using them in your marketing strategy can help you convert a significant number of qualified prospects since you can assume that they’re ending up on a landing page because its content interests them. 11 Stats That Make a Case for Landing Pages.

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Scoring 101

PureB2B

APRIL 26, 2022

The stats below capture how buyers’ preferences in the B2B tech industry are evolving , and can help inform and improve your sales and marketing campaigns. To do this well, you’ll need to have a deep understanding of your customers’ pain points and develop material personalized to their needs.

Stats 62

Stats B2B Thought Leadership Campaigns B2B 62

Sprout Social

JANUARY 27, 2020

For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. . Here’s five stats to get you fired up about social media marketing for your software company. . Not convinced?

Social Media 105

Social Media Stats Software Social Marketing 105

Sprout Social

APRIL 19, 2019

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats. Facebook demographic stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Inbox Insight

DECEMBER 21, 2023

It offers a wealth of insights into the customer journey and their key activities, allowing businesses to tailor their services and strategies accordingly. A third of companies are now using AI, and a significant 84% of these users report that AI has aided them in understanding their customers’ intentions.

Intent Data 52

Intent Data Intent Marketing AI Stats 52

Hubspot

MARCH 29, 2021

Maybe, you lost valuable time hashing out a meeting time with a potential customer. Here are some stats that give some perspective on why that's happening — facts and figures that make the case for sales automation. Sales Automation Stats. As a sales professional, there's a good chance you've slipped up here and there.

Stats 94

Stats Automation Forecasting Lead Scoring 94

PureB2B

MARCH 8, 2022

You also have to identify various segments of your total addressable audience, how those segments perceive your solutions, and what you’ll need to do to start a conversation with your ideal customers. A common misconception, however, is if a prospective customer visits a product page, they must be in the market to purchase.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

PureB2B

MARCH 8, 2022

You also have to identify various segments of your total addressable audience, how those segments perceive your solutions, and what you’ll need to do to start a conversation with your ideal customers. A common misconception, however, is if a prospective customer visits a product page, they must be in the market to purchase.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Stats Demand 62

Drew Neisser

JANUARY 5, 2024

Being customer obsessed has always sounded like a good idea. And here’s a stat that should catch your (and your C-Suite’s) attention: “Customer obsessed companies have 10% higher performance numbers in revenue, growth and profits, customer satisfaction, and employee satisfaction. You won’t want to miss it!

Customer Satisfaction 52

Customer Satisfaction B2B Stats B2B Marketing 52

Hubspot

MAY 28, 2020

To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics. LinkedIn Stats to Know in 2020. General LinkedIn Stats. LinkedIn's Talent Insights service, launched in 2019, got more than 1,300 customers in its first year. LinkedIn ).

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Sprout Social

JULY 13, 2022

Georgia Porch, Social Media and Influencer Marketing Manager at Missguided , notes that when brands ditch customer service basics, it impacts more than just social strategies. Businesses need more hands on deck for campaign management, data analysis, customer support and more. It can also impact their bottom line. In 2021, 14.5%

Social Media 99

Social Media Stats Webinar Metrics Media 99

Hubspot

JANUARY 27, 2020

But, at the same time, you might look into AI software or services that can help your team work more efficiently or learn more about customers. Here are 14 stats that demonstrate the growth and opportunities of AR and VR. Augmented and Virtual Reality. The AR/VR market is currently estimated at $1.6 billion ( IDC ). In 2019, 42.9

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Hubspot

NOVEMBER 18, 2020

Sales Leadership Stats. 43% of sales leaders believe customer satisfaction is the top insight for measuring sales performance. B2B Sales Leadership Stats. If you don’t have the time or resources to commission your own data, you’re in luck because we’ve compiled a list of important data points sales leaders need to know.

Stats 99

Stats Peer-to-peer Work Management B2B Sales 99

Hubspot

MAY 12, 2020

Rather than just marketing to a broad target audience and hoping someone calls your sales reps, ABM is a strategy where sales and marketing teams align from the start to create campaigns that cater to their most qualified leads and current customers. 36 Account-Based Marketing Stats to Know in 2020. General ABM Stats.

Account Based Marketing 95

Account Based Marketing Stats Ideal Customer Profiles Marketing Budget 95

Hubspot

DECEMBER 14, 2020

Infographics are an excellent marketing tool for educating customers and sharing information. Read on for some additional stats you should know about infographics this year. Read on for some additional stats you should know about infographics this year. Infographic Stats to Know in 2020. Marketing Efforts. Venngage ).

Stats 98

Stats Customer Satisfaction Television marketing Social Media 98

Unbounce

DECEMBER 10, 2018

To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. Similar to Google’s stat about conversions dropping by 12% for every second of load time, Akamai comes to the table with another time-is-money figure. Hopefully, with all of these stats in mind, you have a new perspective.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111