Anything Goes Marketing

JUNE 29, 2009

This is important : Besides all of the technology out there that can make this process easier, it’s important to keep in mind that the goal is to create engaging experiences for your customers and potential customers so that they will respond and ultimately purchase your products and services.

Tactics 100

Tactics Automation Personalization Planning 100

Anything Goes Marketing

APRIL 5, 2009

It’s at times like this when you need a bounce in your step and powerful tools that will make it easy to keep you engaged with customers and prospects but allow you to leave work at a reasonable hour. Customer service survey. Automatically send out a follow up email after a customer service case was closed asking for feedback.

Trigger Marketing 100

Trigger Marketing Email Marketing B2B Marketing Autoresponders 100

Anything Goes Marketing

DECEMBER 13, 2007

The web visitor has given consent for you to send them emails and an audio message sets the tone for a great relationship. On the confirmation page, he recommends adding the following : Include a customer contact number Have a link to a contact form Include a feedback survey Add a manage your profile link.

Tips 100

Tips RSS Opt-out Landing Pages 100

Anything Goes Marketing

NOVEMBER 15, 2009

lauraramos : #EE09: Tony Jaros of Sirius Decisions talks about the gap in marketing skills, not the technology or relationship with sales. #ee09 EricHorton : Twitter just blocked the IP for the #ee09 Twitter training session. How will new users learn to reap the benefits from Twitter?

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Anything Goes Marketing

NOVEMBER 19, 2006

Maybe teh reason they aren't is because your CRM (customer relationship management) tool is naked. You could take this even further by being able to gather all of this data and have an email that will assess all of the customer data and compile an email for you that can be customized by sales and sent from Outlook.

CRM 100

CRM B2B Sales Sales Qualified Leads Touchpoints 100

Anything Goes Marketing

APRIL 17, 2006

In push/pull marketing you are either sending out information to your customers/prospects or allowing them to choose the information that they want to receive (this may also be wrong so feel free to correct me). More of a many to many relationship then the "ideal" 1:1 that we always hear about. Any thoughts on where RSS will take us?

RSS 100

RSS Opt-out Opt-in Sales Qualified Leads 100

Anything Goes Marketing

MAY 26, 2007

There is no question that newsletters are a great way of keeping your company top of mind to your customers and prospects and increasing brand awareness as well the perception that your organization is the industry expert. Better insight into your customers and prospects : Positive, negative or indifferent most comments are important.

Newsletter 100

Newsletter Web 2.0 Lead Qualification Salesforce.com 100