Vidyard

DECEMBER 10, 2020

Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes. Runners-Up: InVision, Lightico.

Video Marketing 139

Video Marketing Business Paid Search Agency Advertising Agencies 139

Vidyard

JUNE 8, 2022

Customer Facing Sales Organization Roles 2.1.1 If this is the case, outbound SDRs use a mix of cold calling, emailing , LinkedIn messaging , and video prospecting. While inbound BDRs handle prospects who reached out to the company themselves. Make sure they feel supported to bring your solution to customers all over the world.

Organization 119

Organization Work Management Marketing Management Advertising Benchmark 119

Vidyard

JANUARY 18, 2021

Read the sign: Your prospects’ inboxes are overloaded (even more than usual) with emails that don’t connect. So be sure to put the effort into making a creative and eye catching video (and thumbnail) that your prospects can’t ignore! He felt the burn and his prospect felt the love. Most Creative Use of Video For Prospecting.

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129

Vidyard

MAY 16, 2022

As the seller, it’s your opportunity to get to know your prospect and introduce them to what your business is all about. Customer Stories 2.3 You can’t sell something to a prospect if you don’t understand their problem. Is this prospect currently hiring? The discovery call is one of the most crucial parts of selling.

Top of Funnel 100

Top of Funnel Work Management Cross-Selling Sample 100

Vidyard

FEBRUARY 15, 2022

This year’s winners showcased the power of video to tell incredible stories, clearly explain complex ideas, and create human connections with remote customers and employees,” says Tyler Lessard, chief video strategist at Vidyard.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Top of Funnel 65

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Now that we’re living in a virtual selling world and we have video to work with, you can cold “call” a potential customer through a video and show them all those things at first click. Contents 1.

Template 73

Template Video Marketing Top of Funnel Ideal Customer Profiles 73

Vidyard

SEPTEMBER 22, 2021

The study found that more than 70% of sales reps who leverage custom-recorded video in the virtual sales process experience higher prospect engagement and nearly half report less turnaround time to close a deal. The study also found: Nearly half of sales pros leverage custom-recorded video in their sales process.

Response Rate 79

Response Rate Video Marketing Click Rate Public Relations 79

Vidyard

NOVEMBER 16, 2021

Using the Salesforce integration, Vidyard helped Corporate Traveler reduce sales turnaround time and the number of interactions needed to secure meetings with new prospects by more than 60%. Our continued innovation with Salesforce enables us to help users engage with prospective customers virtually.

Salesforce.com 93

Salesforce.com Business Digital Transformation Advertising Agencies 93

Vidyard

JANUARY 6, 2022

Enterprise sales tools and sales enablement platforms allow salespeople to understand their prospects, track real-time data to make better decisions, and build an all-star team to streamline lead generation. It’s a customer relationship platform (CRM) that offers scalable, cloud-based deployment. Top 10 Enterprise Sales Tools 2.1

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Vidyard

APRIL 30, 2021

To be successful at sales prospecting, you need to be able to reach out and connect with customers in a meaningful way. Now that we’re living in a virtual selling world and we have video to work with, you can cold “call” a potential customer through a video and show them all those things at first click. Contents 1.

Template 65

Template Video Marketing Top of Funnel Ideal Customer Profiles 65

Vidyard

JANUARY 24, 2022

Customer Engagement Lab 1.9 In Episode 15 of Full Funnel, Raj and Tyler share some hot prospecting tips you can implement NOW, along with their favourite sales resources to follow, and advice on how to stay up on industry trends so you can be successful this year. Top Sales Podcasts 1.1 30 Minutes to President’s Club Podcast 1.2

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Vidyard

NOVEMBER 6, 2018

The Connector knows that it takes more than a catchy subject line to warm up a cold prospect. is clearly differentiating themselves from competitors and booking more meetings with key prospects. The winners of the 2018 Video in Business Awards Sales categories. The video game is afoot. The Video Selling Connector: Punch! ” Punch!

Video Marketing 117

Video Marketing Sales Cycle Work Management Marketing Proposals 117

Vidyard

JULY 28, 2021

You can customize your Actions’ text so the viewer knows exactly what to expect. Learn from the Pros Customer Experience Manager Christina Garland walks you through Vidyard’s Actions tool, including examples and best practices for your video CTAs. Custom Actions let you build your own customized CTA from scratch using HTML and CSS.

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Vidyard

MARCH 4, 2020

It can also help qualify prospects early on in the deal cycle before they commit to a full demonstration.” In emails to either prospects or customers. As sales enablement materials to share with prospective buyers. For customer support and experience teams highlighting new features or product tiers.

Top of Funnel 138

Top of Funnel Video Marketing Work Management Marketing Management 138

Vidyard

APRIL 19, 2021

Have a Group Prospecting Session to Help Break the Ice 5.3 Normally the sales team as a whole would be stationed in a pod or section of desks where new hires were able to hear a senior member during their interactions with customers. Have a Group Prospecting Session to Help Break the Ice. Build an Online Resource Guide 5.2

Top of Funnel 143

Top of Funnel Tips Work Management Cold Calling 143

Vidyard

FEBRUARY 13, 2020

Marketing, sales, and customer service teams embracing new approaches to using video content to cut through the noise, book more meetings, and accelerate revenue growth. Recent innovations in the tools available to create, host, and share custom videos quickly and easily have revolutionized the content format for brands.

Video Marketing 84

Video Marketing Top of Funnel Optimization Sales Qualified Leads 84

Vidyard

OCTOBER 4, 2018

Rather than using generalized topics, drill down into the specifics that you know your most important prospects care about. Separate customer testimonials into tiers Likewise, there are a lot of opportunities to customize customer testimonials so that the content feels relevant for a targeted account.

Account Based Marketing 107

Account Based Marketing Tactics Effectiveness Work Management 107

Vidyard

APRIL 8, 2021

Customer and employee expectations and preferences have changed forever. Most meetings, prospecting calls, and conferences have gone virtual for the fore-seen future and sales reps across the globe have embraced video like never before. That’s where user-generated content creation came into play.

Advertising Benchmark 79

Advertising Benchmark Video Marketing Forrester Forecasting 79

Vidyard

JUNE 15, 2020

Video helps you coach prospects to find value in your offering, so why wouldn’t you use it at the stages where the stakes are highest? Grab Prospects’ Attention 1.1 Grow and Retain Customers 3.1 Resolve Customer Issues Faster 3.3 Increase Customer Satisfaction 3.4 Contents 1. Break Through Inboxes 1.2

Process 65

Process Video Marketing Customer Satisfaction Marketing Proposals 65

Vidyard

JANUARY 8, 2021

Modules within the course include: balancing synchronous and asynchronous communication to deliver a better customer experience, how to deliver engaging and impactful virtual demos and presentations, and advanced time management strategies for remote sellers, to name a few. Prospecting with personalized videos.

Training 141

Training Top of Funnel Resources Work Management 141

Vidyard

DECEMBER 13, 2018

Personalize your videos Adding your customer’s name to videos can increase views by 3x, and personalization isn’t just for marketers – GoVideo sales users can now do it too. Insert prospects’ names, titles, and companies on the fly. With his sales videos circulating as content, prospects find him.

Video Marketing 110

Video Marketing Examples Paid Search Agency Sales Qualified Leads 110

Vidyard

JUNE 11, 2019

That indicator is what we in the industry refer to as the sales pipeline : A visual representation of how many prospects you have and where they are in the sales process. Characteristics of your ideal target customers will render the total number of customers your business is able to sell to based on your sales strategy.

Ad Building 100

Ad Building Sales Cycle Marketing Proposals Work Management 100

Vidyard

DECEMBER 29, 2017

There is nothing worse for a sales rep then trying to book a call with a prospect and hearing “Sorry I’m slammed, my calendar is too full, let’s reschedule next week, next month, next quarter, or next YEAR!” Prospecting emails have to stick out in crowded inboxes. Just remember, it’s nothing personal.

Response Rate 126

Response Rate Video Marketing Click Rate Sales Cycle 126

Vidyard

DECEMBER 16, 2020

Sellers embracing a digital-first and video-first approach to customer engagement see significant gains in 2020; New video-for-sales training tools help every business ramp up their sales teams to embrace video in new ways in 2021 . Of those using video, 94% report that it performs as well, if not better, than other outreach forms.

B2B Sales 76

B2B Sales Video Marketing Class B2B 76

Vidyard

NOVEMBER 13, 2019

Genesys produced a series of emotional stories about their customers called “ CX Heroes ” that will forever change how you think about customer service reps. Confirmit delivered a heartfelt story to wish their customers a happy holiday, and SmartBug Media used hilarious skits to make what they do relatable to just about anyone.

Video Marketing 117

Video Marketing Demand Generation Agencies Paid Search Agency Advertising Agencies 117

Vidyard

APRIL 21, 2020

As businesses ramp up investments in digital communications, online events, and remote work policies, teams are turning to online video to power conversations with prospects, customers, and employees. Today, businesses are relying more and more on digital channels to communicate with prospects, customers, employees and colleagues.

Enterprise Management 71

Enterprise Management Organization Work Management Video Marketing 71

Vidyard

FEBRUARY 2, 2021

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. Video Makes it Easier for Your Prospect to Consume Information 2.5 Always Guide Your Prospect to the Next Step in Their Buying Journey with a CTA 3.7 Example 1: Music to Your Prospects’ Ears 4.2

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

MARCH 20, 2018

Social Selling, according to Hootsuite , is the art of using social networks to find, connect with, understand, and nurture sales prospects. It’s the modern way to develop meaningful relationships with potential customers that keep you—and your brand—front of mind. You Need To Establish Your Personal Brand.

Forrester 112

Forrester Outreach Social Networks Curation 112

Vidyard

NOVEMBER 16, 2021

Using the Salesforce integration, Vidyard helped Corporate Traveler reduce sales turnaround time and the number of interactions needed to secure meetings with new prospects by more than 60%. Our continued innovation with Salesforce enables us to help users engage with prospective customers virtually.

Salesforce.com 65

Salesforce.com Business Digital Transformation Advertising Agencies 65

Vidyard

NOVEMBER 11, 2020

Why is using video for sales emails a smarter way to engage prospects and advance deals? Your prospects are no different. Video Makes it Easier for Your Prospect to Consume Information 2.5 Always Guide Your Prospect to the Next Step in Their Buying Journey with a CTA 3.7 Example 1: Music to Your Prospects’ Ears 4.2

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

DECEMBER 10, 2020

Explore the 2020 winners by category below: Video Marketing Awards Across four categories, the Video in Business Awards celebrate marketing teams who use video to educate prospects and customers, drive engagement, generate leads, and make a real impact with their use of video content and analytics for better business outcomes.

Video Marketing 65

Video Marketing Business Paid Search Agency Advertising Agencies 65

Vidyard

APRIL 21, 2020

As businesses ramp up investments in digital communications, online events, and remote work policies, teams are turning to online video to power conversations with prospects, customers, and employees. Today, businesses are relying more and more on digital channels to communicate with prospects, customers, employees and colleagues.

Enterprise Management 65

Enterprise Management Organization Work Management Video Marketing 65

Vidyard

APRIL 8, 2021

Customer and employee expectations and preferences have changed forever. Most meetings, prospecting calls, and conferences have gone virtual for the fore-seen future and sales reps across the globe have embraced video like never before. That’s where user-generated content creation came into play.

Advertising Benchmark 65

Advertising Benchmark Video Marketing Forrester Forecasting 65

Vidyard

OCTOBER 17, 2018

Attribution models allow us to see how what marketers are putting out into the world helps move prospective customers along the buyer’s journey. The simplest models—and the most similar—first and last touch attribution simplify who gets credit for pulling prospective customers into the marketing funnel.

Multi-Touch Attribution 110

Multi-Touch Attribution Marketing Attribution Top of Funnel Multi-Channel 110

Vidyard

MAY 3, 2022

Businesses are putting the power of personalized video messaging and custom video demos into the hands of more Account Executives, Sales Development Reps, and Sales Engineers,” said Michael Litt, co-founder and CEO at Vidyard. Sign up for Vidyard for free: [link].

Enterprise Management 65

Enterprise Management Work Management Marketing Management Video Marketing 65

Vidyard

MAY 2, 2018

In fact, Sean McPheat of MTD Sales Training named video a top sales trend of 2018 , just as HubSpot recently listed video prospecting as their #1 skill every sales development representative needs to master in 2018. Florin’s best practices for video prospecting: Don’t use a script! Video selling is exploding right now.

Video Marketing 93

Video Marketing Examples Top of Funnel Account Based Marketing 93

Vidyard

APRIL 10, 2019

Personalized, one-to-one videos are changing the way sales prospecting is done because putting a face to a name creates an instant connection with prospects and customers. Global leaders such as Honeywell, LinkedIn, Citibank and Sharp rely on Vidyard to power their video content strategies and turn viewers into customers.

Outreach 103

Outreach Video Marketing Co-Registration Personalization 103