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Top 3 Demandbase Reports to WOW your CMO

Engagio

A few of the reports our customers frequently use include: 1. If I see that accounts organically are going to the product page for Product A, I may want to make a callout on that page to encourage visitors on that page to go to the Healthcare landing page through the carousel or other linkbacks on the page. The report layout: 3.

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Ultimate Guide to the Data-Driven Sales Funnel

Zoominfo

Every business needs to fill its sales funnel with qualified leads, convert those leads into customers, and retain paying customers for the long term. What makes the difference between a high-performing sales funnel and one that isn’t ready for the needs of a modern B2B sales motion?

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Revenue by Design: Creating Closeable Inbound Lead Flow

Leadspace

Let’s take a look at one of the most interesting customer use cases with Leadspace and how we worked together to go live in less than 90 days. Their Go-to-Market team was tasked with doubling Sales Qualified Opportunities driven through both new logo capture and installed base customers. Target Better.

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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service. Lead Scoring.

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How to Prioritize Prospects: Sales Secrets for Pipeline Hyper-Growth

Engagio

Here’s what you want to do to identify what accounts you want to go after: Start by asking yourself the following questions: Does the account fit my ICP (ideal customer profile) or my TAM (total addressable market)? Then, set FIRE to your Sales strategy! Qualify your accounts by scoring them.

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The Lead Generation Strategy Guide

Zoominfo

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service.

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4 Key Variables for Calculating Sales Velocity

Martech Advisor

Jason Kren, CEO of PactSafe, in this article, shares key metrics of sales velocity which can help companies strive for a higher sales velocity, meaning the faster they convert leads into paying customers, the more successful their business will be. Number of Qualified Opportunities. Improving the average deal size.