Remove customer websites
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Why Podcasting Has Great Reach and is the Least Expensive Content Creator

ViewPoint

Because a customer was on this program, she looks for direct quotes that can be used for testimonials. She extracts them and moves them to places on the company website for testimonials and adds the attribution: as heard on ‘HerCompanyRadioPodcast.com.’. Resources section of the website. Social media.

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Insights on Outbound Conference in Atlanta

ViewPoint

Here is what I learned: Jeb Blount – Jeb is the bestselling author of eight books, including " Fanatical Prospecting " , and among the world’s most respected thought leaders on sales, leadership, and customer experience. Sales is NOT customer service.”. Themes from last week’s presentation: “Sales is all about one-to-one connections.”.

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PowerOpinions: Making Lead Scoring a Success Part 3 [Expert Advice]

ViewPoint

In our experience here at PointClear, very few companies are getting it right. Another new contributor, Rich Wilson has a big head (according to his website). A salesperson's view of the customer is often one of someone in the later stages of the buying process. Collaboration is the Key. Sales must collaborate with marketing.

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Sales Pipeline Radio Episode 162: Q & A with Dan McDade @dandade

Heinz Marketing

Matt Heinz: Y ou were The President and CEO of PointClear, for over 20 years, and so saw a lot of this development happen. What are some of the keys that made PointClear so successful and continue to be so successful in engaging with prospects and helping to build some pipeline? What are some of the keys to doing that?

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The B2B Lead Generation-Demand Generation Book “Hall of Fame”

NuSpark Consulting

If you’ve toured the NuSpark Marketing website, it’s evident that proper funnel optimization and lead management approaches must focus on the specific micro elements of the funnel in order for the entire lead generation process to work seamlessly. Get Content Get Customers: Turn Prospects into Buyers with Content Marketing.

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The Key to Sales and Marketing Alignment: Empathy

Varicent

Vice-versa as well, taking salespeople and showing them what marketing is doing; how we gather the voice of the customer; the set of inputs and insights that brought us to the conclusion that next program was going to be a killer success. How is marketing writing blog posts about those objections so that the answers are on their website?

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B2B Marketing Events Around The World - Mar 2011

MLT Creative

San Jose, CA: Maximize ROI from paid search advertising, optimize your website content and expand your local and mobile advertising skills. Atlanta, GA: Dan McDade, CEO of PointClear will discuss ways to nurture the relationship between sales and marketing. March 13-18, eMetrics Marketing Optimization Summit.