NuSpark Consulting

JANUARY 21, 2012

Get Content Get Customers: Turn Prospects into Buyers with Content Marketing. The original primer that reviews content marketing best practices and why content delivers leads and nurtures them into customers. Conversion Optimization: The Art and Science of Converting Prospects to Customers. Joe Pulizzi, Newt Barrett.

Demand Generation 100

Demand Generation Lead Generation Demand Generation 100

ViewPoint

AUGUST 8, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Are you helping your customers by being as useful as possible? In his book Contagious: Why Things Catch On , Jonah Berger discusses the premise of why certain things “go viral.” Via Eloqua.

PointClear 120

PointClear B2B Marketing Eloqua B2B 120

B2B Marketing Zone Posts

AUGUST 3, 2010

Marketing is getting involved in many more areas that touch the customer along the buying process, multiplied by a dizzying variety of new tactics, online communications and engagement platforms. m all about helping customers. Customer (278). Find New Customers releases new white paper on email marketing , July 21, 2010.

Ning 40

Ning Paid Content Facebook Sales Management 40