Biznology

APRIL 6, 2016

Business marketers are always complaining about their customer data. We actually verified the accuracy by outbound phone, thanks to the call center at PointClear. . Fortunately, an opportunity arrived with a generous offer from Dan McDade of PointClear to televerify the data samples. It’s pretty bad,” they’ll say. It’s a mess.”

PointClear 80

PointClear Work Management Marketing Management List Brokers 80

ViewPoint

MAY 23, 2013

The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. According to BtoB Magazine , lead nurturing and customer acquisition are tied at 29%, leading the list of most important uses for B2B email marketing. billion two years ago. Via RepCapitalMedia.com.

B2B Marketing 120

B2B Marketing BtoB PointClear B2B 120

ViewPoint

JUNE 7, 2016

These statistics tell the story: The chart shows that sales reps act on a premise that the buying process is front-end loaded while in fact a relatively consistent percent of leads buy month after month after month. At PointClear, we recommend developing a guide for sales on how lead hand-off is managed and how follow-up should be handled.

Sales Qualified Leads 120

Sales Qualified Leads Lead Ranking Marketing Qualified Leads PointClear 120

ViewPoint

AUGUST 1, 2013

Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. This infographic shared by Dealmaker 365 highlights key statistics every sales manager should know. Dave Brock explains the difference between effectively helping the customer versus helping to the point that it''s no longer helpful.

B2B Sales 120

B2B Sales PointClear B2B Opinions 120