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Covid-19 (Coronavirus) Keyword Research Tips

Conductor

With this in mind, we created this list of Covid-19 keyword research tips so you can identify the terms that matter most to your customers and support them through this hard time. Think About Your Customer Personas. Before you know how your customers might be affected, you first need to know who your customers are.

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Three Tips for Marketo Account-Based Marketing

SmartBug Media

Here are three tips to help you get Marketo set up for success. When researching your target audience, sync with different people in your company to get a full understanding of your ideal customer profile (ICP). Marketing, sales, customer success, and product departments all have great insights into customers.

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Effective B2B blog: who will be the most human?

Exo B2B

Which led me to the following: a comparison between two texts generated by AI and one by a human (yours truly), all three answering the same “prompt” : “What are the most important tips to have an effective B2B marketing blog?” Generate leads, increase brand awareness, build customer loyalty?

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How to Create Engaging Videos Using Buyer Personas and States of Being

Cintell

While video has become a quintessential component of today’s content marketing strategy , it’s like any other medium. And this is why buyer personas are so important. Sure, you’ve heard of buyer personas before, but this blog post isn’t about a step-by-step process to build yours. Personas and States of Being.

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SEO Tips for Manufacturers and Industrial Companies

SmartBug Media

There are a few strategies and tactics you can implement to boost rankings, traffic, and generate leads for future business: 1. SSL certificates: Have you noticed “http” or “https” at the beginning of URLs? What should you do to optimize your company for SEO? Ensure that Your Technical SEO House Is in Order.

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Powering On-Page SEO and PPC to Boost SaaS Website Traffic

FunnelEnvy

Many companies are re-evaluating their marketing strategies, from social media marketing to SaaS SEO strategy. Improving On-Page Search Rankings With so much pressure to adapt to an AI marketing strategy, it can feel overwhelming where to start. Here are some tips for building strategies and creating content to fuel SaaS growth.

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Best Practices for International SEO

Brightedge

Digital media continues to create global interconnections, and in response many brands want to expand beyond their borders and engage with new prospective customers in foreign countries. When it comes to expanding internationally into non-English speaking markets, foreign-language content will form the basis of your search marketing strategy.

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