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Lytics Adds Marketing Recommendations to a Customer Data Platform

Customer Experience Matrix

It’s just over one year since I first spoke with Lytics *, which at that time was (accurately) calling itself a Customer Data Platform but had not yet released a beta version of its product. All told, the company has prebuilt connectors with more than 80 software-as-a-service products. But perhaps I’m getting ahead of myself.

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8 Best Video Hosting Sites for Businesses in 2021

Hubspot

In middle school, my best friend and I used to have a show on YouTube where we performed a dare from our audience each week. If you're a HubSpot customer, you might already have access to HubSpot's video hosting, creation, and management tool. Video can also be used for customer service. Video Platforms. Twenty Three.

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Differences & Benefits of the Different Video Hosting Options Out There

SmartBug Media

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Video editing. Live streaming.

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Live Video in 5 Steps: From Creation to Measurement

Adobe Experience Cloud Blog

And with the popularity of live streaming platforms like Facebook Live, Periscope, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use live video in their marketing strategy. Make sure your videos provide lots of information for both prospective and existing customers. update on Twitter.

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Top 5 AI Marketing Tools

Anyword

AI writing software creates headlines, product descriptions, and even entire blogs with just a few clicks. The top AI writing software tools automate A/B testing to optimize conversions , while they can also predict which copy versions will convert even before they are released to the audience. Experience Personalization.

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Video Analytics and ROI: The Video Metrics That Matter

Vidyard

You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. Use a verb in your CTA and customize your thumbnail image so it invites viewers to click. So you’ve created some videos. That’s all terrific.

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Aragon Research Names Vidyard ‘Hot Vendor’ in Enterprise Video

Vidyard

Vidyard is hot because of its ability to customize videos in a similar way to how emails are customized for mass marketing. Companies such as Lenovo, Honeywell, LinkedIn, Cision, BMC Software and Citibank rely on Vidyard for their video marketing and analytics needs.